In 2006, Paige Mycoskie walked into one of the most exclusive boutiques in LA, wearing her handmade clothes and hoping to get a meeting with the buyer. And why not? On the street, people seemed to love her boldly striped shirts and sweats, always asking “Where can I get that?” whenever she wore them. Three years later, Paige opened her first store in Venice Beach, and then she relied on word of mouth – and shrewd negotiating tactics with landlords – to launch more new locations. Despite early struggles with managing her team and a costly scam, Paige grew Aviator Nation into a multi-million dollar brand - that still makes all its clothes in California.
This episode was produced by Alex Cheng with music by Ramtin Arablouei.
Edited by Neva Grant, with research from Rommel Wood.
Our engineer was Josephine Nyounai.
You can follow HIBT on Twitter & Instagram, and email us at hibt@id.wondery.com.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
“Beaming” people anywhere in the world with David Nussbaum of Proto
MGA Entertainment: Isaac Larian
Achieving greater things with Adam Grant
Weee!: Larry Liu
AI that can be your second brain with Bethany Bongiorno and Imran Chaudhri of Humane
Primal Kitchen: Mark Sisson
Supercharging Lithium-Ion Batteries with Gene Berdichevsky of Sila Nanotechnologies
Uncle Nearest Premium Whiskey: Fawn Weaver (2021)
The peril (and promise) of AI with Tristan Harris: Part 2
Poshmark: Manish Chandra
The peril (and promise) of AI with Tristan Harris: Part 1
Sonos: John MacFarlane
Powering cars with solar energy with Steve Fambro of Aptera Motors (2023)
Magic Spoon & Exo: Gabi Lewis and Greg Sewitz
Building a decarbonization army with Shashank Samala of Heirloom
Parachute Home: Ariel Kaye
3D printing a housing revolution with Jason Ballard of ICON
Drunk Elephant: Tiffany Masterson
Brewing creativity with Jim Koch of Boston Beer Company
Liquid Death: Mike Cessario
Create your
podcast in
minutes
It is Free
The emPOWERed Half Hour
Planet Money
Freakonomics Radio
The Daily
Kids Of The Future
Best of Storytime RNZ