When gifting a client, the gift should signify the value you place on the relationship. In this episode, John Ruhlin from Giftology joins Ian to delve into the world of gifting in sales and how it can be used to cut through the noise, drive referrals and increase top of mind awareness. We cover the reasons why gifting is an effective strategy in sales, the importance of focusing on the recipient, and the different types of gifts to stand out.
Additionally, we discuss the timing of gifting and how to integrate it into your sales process for maximum impact. So, tune in and learn how to effectively use gifting to grow your business and strengthen your client relationships.
If you are looking for guidance on gifting for your clients, visit Giftology here
Connect with John Ruhlin : john@giftologygroup.com
Looking for more guidance and support on handling all your B2B sales struggles? You can connect with Ian Altman and learn more about the Same Side Selling Academy through the links below:
191 | Where Science Meets Marketing, Dan Russell
190 | Deep Listening: Impact Beyond Words, Oscar Trimboli
189 | Selling From The Heart | Larry Levine
188 | The Secret Formula to Earn Business Referrals, Ian Altman
187 | Videos That Drive B2B Sales, Marcus Sheridan
186 | Think Like Your Customer, Bob London
185 | Sales Prospecting Methods That Work, Jason Bay
184 | Artificial Intelligence Impact On Sales & Marketing, Christopher Penn
183 | Your Customer's Secret Language | Jeffrey Shaw
182 | Achieve Your Limitless Potential, Laura Gassner Otting
181 | Sales Differentiation, Lee Salz
180 | The Alter Ego Effect On Business Success, Todd Herman
179 | Help Non-Salespeople Become Rainmakers, David Campbell
178 | Winning Customers Away from Your Competition With Integrity - Part 2 of 2
177 | Winning Customers Away from Your Competition With Integrity - Part 1 of 2
176 | How One B2B Company Grew By 40% Last Year, Chris Yoko
175 | Why 'About Us' Explanations Repel Potential Clients
174 | Innovative Business Growth, Linda Quarles
173 | Generate Better Results In Sales, Wes Schaeffer
172 | This Is Marketing, Seth Godin
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