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Show Notes:
For Google Ads managers and agencies, monthly reporting can be incredibly time-consuming and frustrating, yet vital to keep the client informed about the status of their campaigns. In this bonus episode, we discuss the importance of creating a professional report, the difficulties of custom reports, and offer 5 tips for the best Google Ads report.
5 Tips for the Best Google Ads Report
(12:22) It must look professional and be easily readable
(14:12) Reports need to be easily generated and customized
(16:33) Reports should include personalized commentary
(20:53) Month-to-month comparisons should be included in reports
(23:48) Reports should be customized for each client
(28:44) Screen share walkthrough of the Opteo reporting dashboard
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First 100 Episodes - https://paidsearchpodcast.com/archive/
356: Unbelievably Good Google Ads Q&A About Locations, Match Types, Impressions & More!
355: There’s Always a Solution with Google Ads
354: What Are Close Variant Keywords?
353: Bidding Strategies in 2023
352: Interesting New Features in Google Ads
351: Awesome Google Ads Q&A About Match Types, Negatives, SKAGS, Ecommerce, and More!
350: The Right Way to Think About Responsive Search Ads
349: 5 Questions to Ask Yourself After Launching a Brand-New Google Ads Campaign
348: How to Launch a Brand-New Google Ads Account for Long-Term Success
347: Amazing Google Ads Q&A About Performance Max for B2B, Chat Bots, Manual Bids on High Spend Accounts and More!
346: Outstanding Google Ads Q&A about Optimization, Ad Group Negatives, Huge Account Management, and More
345: Image Asset Deep Dive
344: What's Going On?
343: How to Lower Your Cost per Conversion - Part 2: Conversions
342: How to Lower Your Cost per Conversion - Part 1: Cost per Click
341: Fundamental Truths About Google Ads That Will Never Change
339: The Best Google Ads Strategies for Small Business Owners Trying to Generate Leads
338: Decisions You Have to Make in Google Ads Part 2
337: Decisions You Have to Make in Google Ads Part 1
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