Andy Mutton was an accidental salesman who learned to qualify after spending a fortune of his employers' resources on non-opportunities and pipe-dreams.
We discuss solutions to management attachment to outdated practices and beliefs, which lead to blindspots, chasing fictions, disengagement and high levels of turnover, chronic underperformance and ambiguity.
Website: essentialsalesprocess.com
And be sure to ask Andy about the #ESPcards
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Contact me on marcus@laughs-last.com
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How Well Do You Support The 15-20% of Your People Who Are Likely Neurodivergent?
How to Humanise Your Selling With Cognitive Science and Some Good Old Fashioned Common Sense
Prevention is Better Than Cure: Lessons In Leadership and Sales From Functional Medicine
When You Have to Watch Every Penny, Some Sage Advice on Good and Bad Uses of Commercial Finance
How AI Makes It Easier To Remove Friction And Increase Cooperation For Your People
What Might Happen When You Treat Your Candidates Like They’re People You Respect?
Can You Really Create Mercifully Short Videos That Drive People To Engage?
Can You Even Understand Your Commission Plan and Why Your Company Might Not Be Paying You?
Do the Best With What You Have, and When You Know Better, Do Better
Isn’t It Time You Get Comfy Selling From Your Comfort Zone?
David Heinemeier Hansson: Bootstrapping Your Way To Success: The 37 Signals Story from Their CTO
Are You Amplifying Sales Velocity by Removing Friction For Buyers to Buy and Seller to Sell?
Prospecting, Growth, Scale, Profitability, Bad Hires, PLG and The Future
$100m in Sales. Shouldn’t Success Feel Less Like Looking Down The Barrel of A Gun?
How Clever Companies Become Stupid Overnight
Are You Coming To A Conclusion And Looking for Evidence to Support It?
Mitch Sullivan: Are You Selling Your Jobs So Candidates Who Are Already Successful Want to Apply?
Matthew Dixon: The Truth Behind Sales - Loss No Decision
Kieron Bain: Does Your Proposition Tickle Your Customer’s Unmet Needs?
Say What! You Like About Salespeople, They Make The Wheels Of Commerce Turn
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