There is a lot of misinformation out there about SEO but one thing is for sure - you can't just do "keyword stuffing" anymore or use any old tricks. Google is onto us now so it will take a little more than that these days.
This week Matt sits down with Nick Trueman to talk about how SEO can drive traffic and improve your customer experience and offer some simple tips for getting started with SEO today. Whether you are new to the game or an experienced pro, this episode has tips that are perfect for everyone.
Starting out in 2007 as a Junior Google Ads Expert, Nick, became one of the industry leaders in his field. He now runs a successful PPC & SEO consultancy in Surrey & London called Spec and in 2020 he also became CEO of Just Ask Parker, which now makes him the host of the “Winning With Shopify Podcast”.
To date, he has been a board member at 4 marketing & advertising companies, sold his own business in 2013 and worked for over 500 brands. His experience ranges from local SMEs to well known retailers all over the world.
In his spare time he works in a parallel universe to digital at a steam railway! He’s currently training to become a fireman and then one day, a driver.
Links to other platforms where this podcast is available
Apple Podcasts
Stitcher
Spotify
#36 - 8 Step Blueprint For Building A Successful eCommerce Business
#35 - How to Optimise Engagement Through Customer Lifecycle Marketing
#34 - How To Tell Stories That Convert
#33 - Fixing the biggest problem with Shopify: I have traffic but no sales
#32 - How Social Selling Can Grow Your Business
#31 - What Does Customer Focus Look Like for an eCommerce Business?
#30 - Outsourcing, Remote Teams and Blogging Your Way to Bigger eCommerce Profits
#29 - The Role of Customer Generated Content
#28 - How to Sell Personalised Products Through Dropshipping
#27 - The Digital Marketing Strategy You Need to Transform Your Business
#26 - Weapons of Influence and Their Application to eCommerce
#25 - Why You Should Barcode Every Product with Lorna Leaver of GS1
#24 - Three Top Tips For Startup Success From Expert, Heikki Haldre
#23 - Understanding Growth Hacking For Your Business
#22 - The 3 Pillars of SEO
21 - Personal Branding and Easy Social Media Hacks to Drive Your eCommerce Business
#20 - How to Get Traffic That Buys to Your Website
eCommerce Coaching Call with Simon Driscoll on Ways to Improve Website
Rethinking Your Business Strategy in Light of Coronavirus
#19 - Podcasting for your eCommerce Business...and a review of Season 1
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
Organic Marketing Simplified: Master podcast marketing, fuel podcast growth, and make money podcasting!
THE GO BIZ GUY
The Sigma Femme Podcast
The Prof G Pod with Scott Galloway
The Tim Ferriss Show