Roger Snyder is the VP of Products & Services at the 280 Group, a leading training & consultancy firm in Silicon Valley. He's passionate about product management and wants to help you get better at the craft and put some data into your decision making.
Here are some of Roger's insights:
Product management frameworks & methodologies are good starting pointsBut you can't be a slave to them. Use these frameworks as a baseline to help you ask the right questions about your business, then use what you need for the situation you're in.
Training isn't going to make you an amazing PM on your ownEven the best training can't do it all, but it can be an accelerant. Training, certificates & certifications all have their place as part of your journey but you need to get rear-ended a couple of times.
Don't be data-driven, be data-informedThere's so much data out there that can help you make great decisions but don't just consume it blindly! You need to make sense of it to have the greatest impact, work out what metrics really matter & work out when "what matters" changes
More teams are data-informed than ever but there are still challengesMany teams are still unable to make data-informed decisions due to lack of access, lack of tooling or stakeholder gatekeeping. Learn to tell stories about why it's important and ensure you explain the WIFM.
Use data to inform your product visionIt's important to set up a fact base for your product vision and populate it with the three Cs of product management: Company, Competitors and (of course!) Customers. You can then use all of that data to inform a compelling vision.
Listen to the episode for this and more!
You can reach out to Roger by email, or check out the 280 Group website.
Getting Your SaaS Pricing & Packaging Right (with Dan Balcauski, Founder & Chief Pricing Officer @ Product Tranquility)
Pioneers, Settlers & Town Planners in Performance Design (with Richie Lokay, VP of Product Design and Services @ Wunderkind)
Building High Performing Cross-Functional Teams as a PM (with Hanne Ockert-Axelsson, Senior Product Manager @ accuRx)
Why We Need To Stay Aligned to Avoid Product Failure (with Jonathon Hensley, author ”Alignment”)
The Importance of Making Design a Strategic Business Partner (with Wolfgang Bremer, Head of Design @ Elli)
How to Manage Imposter Syndrome in Product Management (with Phyllis Njoroge, author ”From Fraud to Freedom”)
Product Leadership is Hard - Let‘s Get Better At It (with Ebenezer Ikonne, author ”Becoming a Leader in Product Development”)
Building Effective Technical Skills for Product Managers (with Irene Yu, founder @ Skiplevel)
Leading & Evolving Product Teams Through Hyperscale (with Brian Shen, Product Director @ ClickUp)
Breaking Down Silos in Product Development (with Sigurd Seteklev, co-founder @ Kitemaker)
Can Sales & Product Really Get Along? (with Brendan McAdams, author ”Sales Craft”)
Protecting Vulnerable Users by Designing for Safety (with Eva PenzeyMoog, author ”Design for Safety”)
Creating Sustainable Products with Conscious Design (with Ian Peterman, co-author ”Conscious Design”)
Digital Pollution & The Product Hippocratic Oath (with Radhika Dutt, author ”Radical Product Thinking”)
Building the Future of Automated Crypto Trading with the DDDT Process (with Gabriele Musella, CEO @ Coinrule)
Helping Companies Scale by Automating (almost) Everything (with Daniel Cooper, founder @ Lolly Co)
Selling Product Thinking by Influencing Companies at the Right Time (with Anthony Marter, product consultant & chair @ Product Aotearoa)
Maintaining a Collaborative & Inclusive Product Culture at Scale (with Anna Curzon, Chief Product Officer @ Xero)
Building the Future of Professional Networking (with Peter Johnston & Matt Breuer, CEO & Product Director @ Polywork)
Optimising Product Planning with the Quartz Open Framework (with Steve Johnson, consultant & co-founder @ Product Growth Leaders)
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
NABOR® TALKS
U.S Property Podcast
Aligned Money Show
The Ramsey Show
Planet Money