Joanna Allen, the CEO of Graze, comes to our virtual studio to tell Ollie Lloyd all about how she is helping a teenager become a leading voice in the B Corp community. Graze recently turned 15 and is on a mission to help people make small changes that can have big impacts, from both a sustainability and health perspective.
Graze was one of the early innovators in D2C, dropping boxes full of healthy snacks through consumer’s letterboxes. Nowadays D2C only makes up 20% of its business and it plays a more nuanced role. The team use it as a way of collecting data, for media targeting, product testing and selection and as a recruitment vehicle for a cohort of fans that can spread the word on social media.
The story Joanna tells, reminds us that the brands trying to do the right thing from a sustainability and health perspective are choosing the harder road. It just comes down to consumers to back these choices, which isn't always easy during a cost of living crisis.
Fruity Heritage
Feeling Saucy
Freshly Squeezed
Have a Snoop at Knoops
Sweet Moments
The Dough Show
Drinks with a Difference
Plants but not as you Know Them
Food or Art?
Locally Grown Party
Stock Control
Google that Guacamole!
Sophie Grigson: A Taste of Italy
Ferment Foods and Space Mushrooms
Jam vs. Honey, the debate continues
LEARNING HOW TO ’TASTE’ ARTISAN COFFEE
READY WHEN YOU ARE
YO HO HO AND A BOTTLE OF RUM
STILL WATERS RUN DEEP
CHILD LABOUR IN THE CHOCOLATE INDUSTRY
Join Podbean Ads Marketplace and connect with engaged listeners.
Advertise Today
Create your
podcast in
minutes
It is Free
50 Tastes Of Gray
Walk-In Talk Podcast
The Recipe with Kenji and Deb
The Count of Monte Cristo
Frankenstein
Be My Guest with Ina Garten
Gastropod