I see so many airlines build new digital solutions to adapt to the new reality of travel.
The move to a touchless, contactless, digital journey is on every airline agenda.
But what is the process behind building these new airline digital solutions?
I talked to Diego Brunot, UX Lead at American Airlines. Diego and his team work on what is now a crucial part of the airline travel journey, the post-booking digital experience.
Listen to the new episode of the Diggintravel Podcast about how to understand new traveler behavior in the post-COVID recovery period to build new digital solutions.
LINK TO THE ARTICLE WITH OTHER LINKS:
https://bit.ly/3fuNXsT
Diggintravel Academy Group chat [Reflection on 2020 and trends for 2021]
Finnair Digital Transformation [How Airlines Adapt to COVID-19]
Rui Pereria, Director of Product Design & UX Research at eDreams and former Head of UX Research at Ryanair
Airline Recovery and The Future Digital Skills
Why UX Research Matters Even More in the Post-COVID-19 World
A 5-Step Action Plan for A Data-driven Airline [Ido Biger, CDO & CIO at EL AL Israel Airlines]
5 Key Principles of Modern Airline Digital Products [LATAM Case Study]
3 Successful Etihad Innovation Cases that Address COVID-19 Challenges
Talking travel trends, recovery, data and the future of distribution [Gavin Harris, Skyscanner]
How to do and measure digital marketing on a large scale [AirAsia case study]
5 Key Lessons For Airline Digital Future
Airline Industry Outlook - Q&A with Henry Harteveldt
Tips For Your Personalization and Experimentation Program [Ronny Kohavi, Airbnb]
3 Future Scenarios for Airline Distribution and Retailing [Nina Wittkamp, McKinsey]
Technology and Digital Trends: 2020 – 2025 Outlook [Miha Kralj, Accenture]
Innovation through experimentation [Stefan Thomke, book author and Harvard Business School professor]
Experimentation Tips From a Digital Expert at Gartner
How to be an airline digital leader on a large scale and at low cost? [Joel Goldberg, CDO Wizz Air]
Digital Strategy: From Vision to Execution [EL AL Israel Airline]
Google Expert’s Tips for Mobile UX Design and Conversion Optimization
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