Why it was selected for "CBNation Architects":
This episode of the IAMCEO Podcast features Marie Gettel-Gilmartin, the founder of Fertile Ground Communications. Marie is an experienced writer and marketing communications coach who enjoys connecting people and resources and solves seemingly impossible problems.
Her company offers a wide range of services, including guiding clients in discovering their unique qualities and helping them communicate these to the world, creating compelling websites that showcase company culture, implementing world-class sustainability and community engagement strategies, helping clients to position themselves as experts in their fields via ghostwriting, crafting communications aimed at boosting employee engagement, and coaching leaders and executives on strengthening their communications and leadership.
Marie also has two podcasts: "Finding Fertile Ground," which features resilience stories from historically excluded populations, and "Companies that Care," which highlights business leaders working to create a better world.
In her CEO story, Marie shares her journey of self-discovery and how, after 28 years in the corporate sector, she reinvented herself and started her company. She shares as her CEO hack, using Trello for making lists and Canva for creating social media images, brochures, and flyers. Her CEO nugget emphasizes the importance of valuing expertise and resisting hard selling in a B2B approach.
Finally, as per Marie, a CEO is someone who is able to start a company centered on their own values of compassion and respect and who inspires others to pursue their own dreams.
IAM2077 - CEO Shares Her Wealth of Expertise to Foster Growth within the Travel Industry
IAM2076 - Leadership Coach Helps People Effectuate Change to Better Themselves
IAM2075 - Founder Teaches Business Owners On How to Grow and Scale their Online Business
IAM2074 - CEO Helps Agencies to Fulfill Their Client Work and Marketing Needs
IAM2073 - Founder & Coach Helps Business Owners Suffering from Chaos
IAM2072 - Business Owner Provides Divorce & Family Mediation Services in a Caring & Empathetic Environment
IAM2071 - CEO and Business Innovator Creates a Fresh Approach to Textile Waste
IAM2070 - Author and Business Coach Inspires Entrepreneurs to Maximize their Full Potential
IAM2069 - Operations Executive Helps Entrepreneurs Optimize Their Roles and Time
IAM2068 Marketing Expert Helps Authors Translate their Personal Stories into Bestsellers
IAM2067 - Founder and Author Shares the Advantages of Robo Investing and How it has Evolved
IAM2066 - Social Entrepreneur Owner of Insurance Agency Helps Families, Women & Girls Realize Their Dreams
IAM2065 - Consultant, A&R Man Journalist Helps Support Heavy Metal Artists
IAM2064 - Award-Winning Speaker Helps Individuals Unlock their Greatness
IAM2063 - CEO and Fitness Innovator Elevates the Future of Fitness Industry
IAM2062 - CEO Empowers Businesses and Consumers by Leveraging on Using AI Technology
IAM2061 - Property Management Expert Specializes in Short-Term and Mid-Term Rental Management
IAM2060 - CEO and Founder Helps Managers Unlock the Full Potential of their Teams
IAM2059 - Co-Owner Starts Medical Facilitation Business After Experience Frustration with Canadian Health Care System
IAM2058 - Coach Helps Businesses & Associations Develop & Sustain High Performing Work Culture
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