Why it was selected for "CBNation Architects":
This episode of the IAMCEO Podcast features Marie Gettel-Gilmartin, the founder of Fertile Ground Communications. Marie is an experienced writer and marketing communications coach who enjoys connecting people and resources and solves seemingly impossible problems.
Her company offers a wide range of services, including guiding clients in discovering their unique qualities and helping them communicate these to the world, creating compelling websites that showcase company culture, implementing world-class sustainability and community engagement strategies, helping clients to position themselves as experts in their fields via ghostwriting, crafting communications aimed at boosting employee engagement, and coaching leaders and executives on strengthening their communications and leadership.
Marie also has two podcasts: "Finding Fertile Ground," which features resilience stories from historically excluded populations, and "Companies that Care," which highlights business leaders working to create a better world.
In her CEO story, Marie shares her journey of self-discovery and how, after 28 years in the corporate sector, she reinvented herself and started her company. She shares as her CEO hack, using Trello for making lists and Canva for creating social media images, brochures, and flyers. Her CEO nugget emphasizes the importance of valuing expertise and resisting hard selling in a B2B approach.
Finally, as per Marie, a CEO is someone who is able to start a company centered on their own values of compassion and respect and who inspires others to pursue their own dreams.
IAM2007 - Lawyer and Entrepreneur Shares the Importance of Legal Protection for Your Business
IAM2006 - Innovator and Author Enhances Cognitive Function through Neuroplasticity
IAM2005 - CEO Helps in Scaling Small Businesses with Personalized Communication
IAM2004 - CEO Shares Her Inspirational Journey from Healthcare Executive to CEO Coach
IAM2003 - CEO and Co-Founder Experiences Rapid Growth Focusing on Making Legal Work Transparent & Accessible to Startups
IAM2002 - Real Estate Investor and Serial Entrepreneur Juggles Multiple Interests & Ventures
IAM2001- The Essential Role of Mental Resilience in Overcoming Challenges
IAM2000 - Unlocking CEO Hacks for Business Success
IAM1999 - Life Coach Shares About Overcoming Adversity and Empowering Others
IAM1998 - Chief Marketing Officer Unlocks Business Success Through Strategic Marketing
IAM1997 - Author Offers a Unique Perspective on Founder-Investor Relationships
IAM1996 - Founder and Author Helps Businesses Promote Themselves and Increase Their Publicity
IAM1995 - Entrepreneur Helps Thought Leaders Get Featured & Connect with Their Ideal Customers
IAM1994 - Talent Manager Unveils the Secrets of Influencer Management
IAM1993 - CEO Runs a Successful Startup that Transforms the Supply Chain
IAM1992 - Founder Bridges the Gap Between Commercial Real Estate and Tenant Relationships
IAM1991 - CEO Shares the Power of Technology in Business
IAM1990 -IAM1990 - Author Inspires and Transforms Professionals for Higher Achievement
IAM1989 - Co-Founder and Former Athlete Helps Her Clients Reach Fitness Goals
IAM1988 - Lawyer Turned Entrepreneur Helps Businesses File Their Business
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