Why it was selected for "CBNation Architects":
This episode of the IAMCEO Podcast features Marie Gettel-Gilmartin, the founder of Fertile Ground Communications. Marie is an experienced writer and marketing communications coach who enjoys connecting people and resources and solves seemingly impossible problems.
Her company offers a wide range of services, including guiding clients in discovering their unique qualities and helping them communicate these to the world, creating compelling websites that showcase company culture, implementing world-class sustainability and community engagement strategies, helping clients to position themselves as experts in their fields via ghostwriting, crafting communications aimed at boosting employee engagement, and coaching leaders and executives on strengthening their communications and leadership.
Marie also has two podcasts: "Finding Fertile Ground," which features resilience stories from historically excluded populations, and "Companies that Care," which highlights business leaders working to create a better world.
In her CEO story, Marie shares her journey of self-discovery and how, after 28 years in the corporate sector, she reinvented herself and started her company. She shares as her CEO hack, using Trello for making lists and Canva for creating social media images, brochures, and flyers. Her CEO nugget emphasizes the importance of valuing expertise and resisting hard selling in a B2B approach.
Finally, as per Marie, a CEO is someone who is able to start a company centered on their own values of compassion and respect and who inspires others to pursue their own dreams.
IAM2057 - Mindset Coach Helps Clients Drive Their Performance to the Next Level
IAM2056 - Investment Migration Expert Helps Clients get an International Citizenship and Residency
IAM2055 - CEO Empowers Travel Organizers by Simplifying Booking Platform
IAM2054 - CEO Raises Awareness About the Role of Creative Thinkers in Business
IAM2053 - CEO Provides Solution to Simplify Job Searching by Aggregating Job Listings
IAM2052 - Founder and Creative Director Helps Business by Untangling Complexity with Video
IAM2051 - Entrepreneur Launches Company to Help Women Who Suffer from Pelvic, Vulvar Pain
IAM2050 - Founder and CEO Helps Business Owners through Online Business Growth
IAM2049 - CEO Shares the Evolution of a Virtual Assistant Business
IAM2048 - CEO Expands Digital Financial Inclusion to Vulnerable Populations
IAM2047 - Autism Expert Shares the Journey of Unmasking Late-Diagnosed Autism
IAM2046 - Author and Mindset Expert Helps Clients Overcome Adversity and Unlock Inner Greatness
IAM2045 - After Practicing for Over 20 Years, Physician Follows Her Life’s Calling
IAM2044 - Author and Speaker Helps Companies with Innovative Customer-Centric Strategies
IAM2043 - CEO Empowers Retail Investors through Technology
IAM2042 - Manifestation Expert Teaches Entrepreneurs on Law of Attraction Strategies
IAM2041 - Author and Growth Expert Shares the Importance of Differentiation in Building a Brand
IAM2040 - Real State Mogul Builds Wealth by Giving Exceptional Service to Clients
IAM2039 - CEO Unlocks Business Success Through Building Relationships
IAM2038 - Personal Trainer Helps Clients by Focusing on Positivity, Self-Love & Happiness
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