Small Biz Matters – a half hour program each week where you can work ON your business rather than IN it.
with Alexi Boyd, broadcaster, advocate and small business owner.
Date: 31 March 2020
LinkedIn is the place to be if you’re B2B, we all know that. But are we getting to messaging, profile and social strategy correct? How can we possibly understand the algorithm (which keeps changing) and how can you tell if your message is even making a difference?
Like all social media there’s the good, the bad and the ugly. You still need to be yourself, polite and wear your “happy face” and know where the dangers lie, but this is business rather than socialising and sometimes it can be hard to tell the difference. For example, How do we build a LinkedIn network of followers and how do you find the balance between numbers and genuine connections?
There is literally no one else I would have on this radio show to educate you on priming your LinkedIn profile and LI social media planning than Jillian Bullock. She speaks all over Australia, is the only certified LinkedIn Ninja in Australia and is incredibly generous with her knowledge of the LinkedIn Matrix.
Welcome to the show Jillian.
Topics we’ll be covering:
Why your Fitness, Health and Wellbeing should be part of your business growth
Thinking of Selling your Business? You need to think ahead...
Is video content a MUST in your marketing strategy?
How to attract and retain talent to your business
The Launch of ASBFEO & Scottish Pacific’s FitsME Essential Guide to Business Funding
So, what’s a TPAR and why do I need to know?
Top Tips for Businesses trying to control Inventory Issues
Do you want to do it cheap or do you want to do it right?
Top 5 tech products for optimising your workflow
Security! Get to know the risks, your failures and how to fix them
Learning about what it means to get involved with a Charity
How does ASIC work to support the small business community?
How to successfully implement change in your business
Preparing your small business for EOFY
The Small Business Insurance Basics & The Future Of Insurance
What does it take to start a business?
7 steps of performance management for your small business
What is COSBOA and how does it support small businesses in Australia?
Interview with Senator the Hon Michaelia Cash
What economic indicators should small business owners be aware of to respond to?
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