Small Biz Matters – a half hour program each week where you can work ON your business rather than IN it.
with Alexi Boyd, broadcaster, advocate and small business owner.
Date: 31 March 2020
LinkedIn is the place to be if you’re B2B, we all know that. But are we getting to messaging, profile and social strategy correct? How can we possibly understand the algorithm (which keeps changing) and how can you tell if your message is even making a difference?
Like all social media there’s the good, the bad and the ugly. You still need to be yourself, polite and wear your “happy face” and know where the dangers lie, but this is business rather than socialising and sometimes it can be hard to tell the difference. For example, How do we build a LinkedIn network of followers and how do you find the balance between numbers and genuine connections?
There is literally no one else I would have on this radio show to educate you on priming your LinkedIn profile and LI social media planning than Jillian Bullock. She speaks all over Australia, is the only certified LinkedIn Ninja in Australia and is incredibly generous with her knowledge of the LinkedIn Matrix.
Welcome to the show Jillian.
Topics we’ll be covering:
Identifying Phases
End Of Financial Year Success
Learning from the Experts - Connecting with the Community
Fundraising and Working with Small Business
Understanding the Importance of Data Storage and Backups for Small Business
Leadership Psychology for Business - Top Strategies to Combat the Beast
Small Biz Wrap Up
Consideration for your own Mental Health and that of your Team
Understanding How Debt Impacts Your Business
The Benefits of Video Production in your Small Business Marketing Strategy
Understanding the Importance of Data Storage and Backups for Small Business
Property Investing Concepts, Tips and Hacks for Small Business Owners
Introducing a new Social Networking Tool for Small Business
Top Admin Biz Hacks from Alexi Boyd
How to Transform your Idea into Business from a Legal Perspective
Making a Business Work with Local in Mind
Top Lead Generation Techniques
Succession Planning for Small Business
Understanding Business Structures at Different Stages of Your Business Journey
Learn from the Points Whisperer to make frequent flyer points work for your business
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