Package Your Genius Personal Branding Podcast
Business:Careers
Experts: stop overthinking it!
Visibility does not have to be as hard as we're making it.
After countless conversations with students, clients and friends, I wanted to establish once and for all how easy it is take what you're already doing and repurpose it for visibility and even revenue, if you're so inclined.
Regardless of where you are in the personal branding process, you can repurpose your advice - the thoughts you have and expertise you share - into more tangible ways to support infinitely scalable more people.
Want to reach more people?
Here are 5 types of advice you can repurpose:
1) 1:1 Client Sessions - Do you have coaching, consulting or strategy sessions with your clients? Do you frequently brainstorm with work colleagues one on one?
If you're frequently giving the same advice over and over again, maybe it's time for you to repurpose that into something bigger. You can repurpose the advice you've given during your 1:1 client conversations into:
2) Session Notes - Do you take detailed session notes for your individual or group clients? Do you keep seeing the same themes pop up over and over again? Why not repurpose them into:
3) Your Speaking Opportunities - Do you do a ton of paid talks? Do you create several slide decks each year to correspond with your workshops? Why not repurpose those into more content like:
4) Content series - I recently discovered the power of creating video content during an event. You can use your own telesummit or virtual conference to help you develop a massive amount of content for
5) Frequently asked questions and general advice - We all give it. Why not repurpose it? Furthermore, why not monetize it?
Applications are open for the next round of
Package Your Genius Academy
I'm ready to work with a few more high achievers who have a track record of professional success and need help framing their story, articulating their value to the clients who need them, and becoming more visible through media and speaking.
If you:
As always, Package Your Genius: 5 Steps to Build Your Most Powerful Personal Brand is available on Amazon
Package Your Genius Personal Branding Companion Workbook is available on Amazon
PYG 104: How to uncover your genius offer
PYG 103: The power of writing it down
PYG 102: Say yes to the opportunity
PYG 101: Are you an activator or a maintainer?
PYG 100: What are you willing to create?
PYG 99: Muscle Memory
PYG 98: Break through the old story
PYG 97: Making yourself at home on your new level
PYG 96: Feedback is a gift
PYG 95: Turn off the work
PYG 94: They may not say it, but they see you
PYG 93: Strike while the iron is hot
PYG 92: How building a brand library can help people find you and your ideas
PYG 91: Staying present to witness what's unfolding
PYG 90: How to Identify Your Process
PYG 89: Why your genius needs a process
PYG 88: Your humility is a liability
PYG 87: Keep things in perspective - you can start again
PYG 86: You have a body of work
PYG 85: Stay on message when it comes to what you care about
Create your
podcast in
minutes
It is Free
The emPOWERed Half Hour
Reaching your Goals
Insights@work
The Ken Coleman Show
Drive With NAR
Business Dad