GRIT: The Real Estate Growth Mindset
Business
Grier Allen developed his passion for the real estate industry early on in his life. His father was one of the top producing agents in the Charleston area which is why his upbringing helped shape the way he views this business.
After graduating with a computer science degree, he first worked as a consultant in the brokerage where his father worked. This is where he learned that consumers are migrating to the digital to find their next home but the industry at that time was unable to keep up with the demand. This made him realize that technology has a positive impact in terms of creating efficiencies in the real estate world.
Today, Grier is the Co-founder and CEO of Boomtown, which provides top real estate marketing software and technology. He is also considered as an industry leader and a contributor to the growth of real estate teams and the way it has taken over the industry today.
In this episode, we talked about:
(03:05) How Grier came up with the vision for Boomtown
(15:46) The value of having the right team around you
(18:27) Does Boomtown consider Top Producer as their true competitor?
(20:39) What were the challenges they faced when building a company through turbulent times?
(26:30) The first sign of success for Boomtown
(27:47) How to create a balance between bootstrapping the company and supporting growth through hiring
(29:32) How technology start-ups can cut down on expenses
(30:32) How coaching companies became instrumental in promoting Boomtown
(32:26) The key to elevate your game in this industry
(33:26) The importance of bringing in people who share the same passion and values as you
(35:52) Remain profitable and grow slowly vs. Raise capital to take market share
(40:05) What challenges are they facing today
(45:57) What is Boomtown focusing on now to set them apart from the competition
Episode 078 with Robert Lucido, Director of Business Development for Lucido Global
Episode 077 with Brad Sugars, CEO & Founder of ActionCOACH
Episode 076 with Kevin Flaherty, Real Estate Broker @ eXp Realty
Episode 075 with Spring Bengtzen, CEO of the Utah Life Real Estate Group & REAL Broker LLC
Episode 074 with Brindley Tucker, Owner of Your Realty Leverage Inc.
Episode 073 with Hedda Parashos & Raquel Rivas of Palisade Realty
Episode 072 with Chris Watters, CEO of Watters International Realty
Episode 071 with Matt Mick, Team Lead at Lincoln Select Real Estate Group - Nebraska Realty
Episode 070 with Michelle Seiler Tucker, CEO and Founder of Seiler Tucker Incorporated
Episode 069 with Clint & Shane Neal, Founders of Neal & Neal Team
Episode 068 with Brian Icenhower, CEO & Founder of Icenhower Coaching & Consulting
Episode 067 with Jeff Quintin, CEO and Team Owner of The Quintin Group of Keller Williams Realty
Episode 066 with Todd Crockett, Partner for The Crockett Team at Howard Hannah
Episode 065 with David Anderson, CEO of LionDesk
Episode 064 with Terrence Murphy, CEO of TM5 Properties
Episode 063 with Eric Forney, Broker/Owner at The Forney Group
Episode 062 with Ricky Cain, Founder/CEO of Cain Realty Group
Episode 061 with Peter Chabris, Team Leader of The Chabris Group
Episode 060 with Kyle Whissel, CEO/Team Leader of Whissel Realty Group
Episode 059 with Kevin Kauffman, Realtor/Owner of Group 46:10 Network
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