GRIT: The Real Estate Growth Mindset
Business
Grier Allen developed his passion for the real estate industry early on in his life. His father was one of the top producing agents in the Charleston area which is why his upbringing helped shape the way he views this business.
After graduating with a computer science degree, he first worked as a consultant in the brokerage where his father worked. This is where he learned that consumers are migrating to the digital to find their next home but the industry at that time was unable to keep up with the demand. This made him realize that technology has a positive impact in terms of creating efficiencies in the real estate world.
Today, Grier is the Co-founder and CEO of Boomtown, which provides top real estate marketing software and technology. He is also considered as an industry leader and a contributor to the growth of real estate teams and the way it has taken over the industry today.
In this episode, we talked about:
(03:05) How Grier came up with the vision for Boomtown
(15:46) The value of having the right team around you
(18:27) Does Boomtown consider Top Producer as their true competitor?
(20:39) What were the challenges they faced when building a company through turbulent times?
(26:30) The first sign of success for Boomtown
(27:47) How to create a balance between bootstrapping the company and supporting growth through hiring
(29:32) How technology start-ups can cut down on expenses
(30:32) How coaching companies became instrumental in promoting Boomtown
(32:26) The key to elevate your game in this industry
(33:26) The importance of bringing in people who share the same passion and values as you
(35:52) Remain profitable and grow slowly vs. Raise capital to take market share
(40:05) What challenges are they facing today
(45:57) What is Boomtown focusing on now to set them apart from the competition
Episode 058 with Eric Lowry, CEO/Team Leader of The Lowry Team at eXp Realty
Episode 057 with Mahala Landin, Managing Director, Broker at Rachel Kendall Team
Episode 055 with Sarita Dua, CEO of Portland Home Resource
Episode 054 with Michael Hellickson, CEO of Club Wealth
Episode 053 with Shoshana Socher, Owner/Founder of the Socher Team
Episode 052 with Erica Ramus, Broker/Owner of the Ramus Realty Group
Episode 051 with Derick Van Ness, Wealth Strategist & Founder of Big Life Financial
Episode 050 with Greg Flanagan, Founder of Power Onward Mastermind
Episode 049 with Jeff Glover, Owner of Jeff Glover & Associates and Head Coach at Glover U
Episode 048 with Paul Ross, CEO & Head Trainer at Subtle Words That Sell
Episode 047 with Anna Krueger, Owner of Platform Consulting & MAPS Coach at Keller Williams
Episode 046 with Jennifer Seeno Tucker, Associate Broker and Vice President of Business Development at Exit Realty
Episode 045 with Stacy Bahrenfuss, Founder & CEO of Catalyst Group
Episode 044 with Jeff Cohn, Owner of kwELITE
Episode 043 with Tom Ferry, Founder and CEO of Ferry International
Episode 042 with Frank Klesitz, CEO & Co-Founder of Vyral Marketing
Episode 041 with Aaron Novello, Realtor & Real Estate Coach at aaronnovello.com
Episode 040 with Jim Fischetti, Owner of Jim Fischetti LLC and President at Coach with Jim
Episode 039 with Peter Schravemade, Business Development Manager at BoxBrownie
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