WVU Marketing Communications Today
Business:Marketing
Everyone is advertising, so how do you cut through the clutter in the B2B space? In this podcast, Bill Jones will discuss challenges B2B marketers face and offer tactics to solve those challenges. He’ll also touch on key lead generation tools as well as strategies to measure the ROI of direct marketing strategies.
Are data departments the modern-day renaissance capability?
Amplifying Executive Voices with Social Media
How to Use Data to Better Align Sales and Marketing?
Content Marketing is Smarter Marketing
Marketing Rebellion with Mark Schaefer
The Future of Brands (or do they have a Future?)
Never a Dull Day in Marketing
Why is it so hard to talk about food?
I said what I said. The art of internal and executive communications.
Using Data to Make a Difference
A 20/20 Vision for Your Personal Brand
Will Non-Profit Cause-Marketing Disappear if They Don't Go Digital?
One Man’s Wonderful Creative Journey to Being a Creative Director and Agency Owner
What You Lose by Not SEOing Your Web Site
How to Manage Corporate Crises - Author Melissa Agnes
Showing Gratitude Toward Your Clients
B2B Demand Generation: What Really Works in Digital Advertising?
Are the Teachings of Trout and Ries Relevant in 2019?
How do you drive integrated marketing communications in large matrixed organizations?
How To Write Effective Creative Briefs. And Why It's Important.
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