On Today’s Episode of EXPOsed Conferences™ Podcast I’m talking with Traci Reuter, Founder & CEO of Divine Social. Traci helps business owners build and grow their brand so they can focus on providing value to their customers. She has 25 years of experience in sales and marketing and is blessed with the uncanny ability to take a companies mission, vision and message and get it in front of the right people at the right time through authentic marketing.
On this episode Traci will be sharing her knowledge and expertise of sales and marketing a sit relates to conferences so that organizers can better understand their customers and clients optimize and monetize their shows while building client relationships.
Learn more about Traci Reuter, Founder & CEO of Divine Social HERE
Check out Traci on YouTube HERE and her special webpage specific for EXPOsed Conference listeners HERE
On today's episode we will expose...
-Understanding the phases of the Customer Sales Cycle
-Moving a company from awareness to purchase
-Why the sales cycle should "Start from the end in mind.."
-Today's Business Visibility Problem: Breaking through the advertisement noise
-The most under utilized and powerful type of advertising
- "Woo-ing" your prospect
-Suggestions for speeding up the sales cycle process
-The three pillars to successful social advertising
-The Emotional Bank Account: Creating Deposits in Your Customers Life to become the trusted advisor
-Leading so that your content is congruent with your goal
-Tips and suggestions for rewarding new and existing customers
-Voting with their dollars, valuing your customers and clients so they spend with you!
-Creating a Value Add for your Customers to Capitalize on their event experience
-Getting a "leg up" on curating and collecting your event content to use throughout the year
-The customer sales cycle
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Let's Connect! I would love to hear from you! Have an idea for a future show or want to be a guest on a future episode? Email me to schedule an exploratory call at exposedconferencespodcast@yahoo.com
This episode has been a production by EXPOsed Conferences™ Podcast © February 2019 all rights reserved.
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Episode 27. Mind-Body Breaks: Infuse Wellness and Enrich Engagement into your Virtual Event
Episode 26. The Return of Live Events
Episode 25. Events Disrupted: Optimizing the Virtual Experience & Looking to the Future
Episode 24. Why Gamify?: The Benefits of Gamification in Virtual Events
Episode 23. Tackling Social Media for Events
Episode 22. Chasing the Bright Side with Jess Ekstrom
Episode 21. Hybrid Events
Episode 20. Disconnect to Reconnect: Staying Connected During a Disconnected Time
Episode 19. Work. Home. Life: Practicing Mindfulness and Leading with Grace
Episode 18. Events: Now Is the Time to Pivot
Episode 17. Event Contracts: What You Need To Know NOW and Planning for the Future
Episode 16. Navigating the Current Event Environment: Moving From Fear to Courage
Episode 15. Building Your Virtual Sponsorship Packages and Creating Value for your Stakeholders
Episode 14. Don't Cancel, Go Virtual! Step by Step Planning For Your Virtual Events
Episode 13. Rise: Stay Safe. Stay Healthy. Stay Positive.
Episode 12. Working with your Onsite Venue Events Team and an Inside Scoop to Hosting an Event in NOLA.
Episode 11. Curating Experiential Events and Keeping it Poppi!
Episode 09. Conference Networking: Creating Opportunities for Building Authentic Relationships
Episode 08. Event Marketing & Design
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