In this episode, we are joined by, Khaiersta English, the Founder & Product Design Lead at Flower Press Creative Studio, LLC. With 25 years of expertise in digital product design and engineering, she has crafted apps, websites, and experiences for an impressive clientele, including industry giants like Visa, Adobe, and Nike. From Creative Director to UI/UX Designer and Content Strategist, she is a versatile powerhouse, skilled in early research, prototyping, team management, and client relations. In this conversation, she highlights the value of the "discovery" process in product design and effective upselling strategies for long-term client relationships.
Discussion Points -
Show notes -
Myth-Busted -
Sales professionals or agencies do not get paid for the planning phase of the sales process
Links -
LinkedIn: https://www.linkedin.com/in/khaiersta/
Twitter:https://twitter.com/theflowerpress
Instagram: https://instagram.com/khaiersta
Company website: https://www.theflowerpress.net/
Clutch: https://clutch.co/top-service-providers/women-owned
Show Credits -
Host - Varun Bihani & Jessie Coan
Produced by Bobby Soni
Edited by Priyanka Sharma
Content by Aakash Damani, Yashika Neekhra, and Juhie Bhardwaj
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