Sheila Burkett, an accomplished entrepreneur and technology expert, serves as the Founder and CEO of Spry Digital. With an impressive track record of over 35 years in the tech industry, she has emerged as a revered leader in the digital realm, empowering organizations to leverage technology for exponential growth. Sheila's guidance has propelled Spry Digital to become a trusted partner for clients spanning various sectors.
Discussion Points -
Q1. What are your thoughts on Chat GPT? 2:35
Q2. What sort of myth or bogus strategy or misconception do you want to clear up? 7:16
Q3. How do you make the partnership work? How do you manage the friction? 8:14
Q4. What is your profit sharing model that you use internally with employees, can you talk us through a little bit? 13:43
Q5. What inspired you to have the profit-sharing model? 17:24
Q6. What does your agency specialize in? What is your superpower? 26:10
Q7. How do you manage when clients don't deliver? 29:07
Q8. Tell us a bit about your race car history. 32:37
Q9. What motivated your decision to shift from racing to agency? 36:26
Q10. Where do you get your learning about the industry and the agency space? 38:17
Q11. What's exciting you about the future? 40:43
Show notes -
Myth Busted - Starting a company with partners who are married to each other is a bad move.
Links -
LinkedIn: https://www.linkedin.com/in/sheilaburkett/
Company website: https://sprydigital.com/
Show Credits -
Host - Varun Bihani & Jessie Coan
Produced by Bobby Soni
Edited by Priyanka Sharma
Content by Aakash Damani, Yashika Neekhra, and Juhie Bhardwaj
Navigating Transparency, Collaboration, and Remote Teams with Tyler Sticka - S2 Ep. 20
Agency Avant-Garde: Charting a Global Course to Scale - Jeff Gapinski - S2 Ep.19
Revolutionizing Business Insights with Google Analytics & Tag Manager - Fred Pike - S2 Ep. 18
More than Words: Utilising communication strategies to unlock Clarity - Javier Santana - S2 Ep.17
Mastering Iterative Software Development: A Senior Engineer-Driven Approach - Scott Lock - S2 Ep.16
The Discovery Phase: A Game-Changer for Project Success - Khaiersta English - S2 Ep 15
Navigating Challenges and Cultivating a Visionary Culture in the Agency World - Monica Langin - S2 Ep.14
Scaling with Purpose: The Art of Growing While Staying True to Your Identity - Meg Schlabs - S2. Ep. 13
Dynamics of Government Collaboration: Insights from a Specialized Agency - Benjamin Morris - S2 Ep.12
The Many Hats of PMs in Digital Agencies - TJ Pitre - S2 Episode#11
Human-Centered Design: Bridging Brand Strategy & Digital Experience - David Poteet - S2 Episode #10
Prioritizing Creativity over Working Hours in an Agency - Eric Ressler - S2 Episode #9
What a Digital Agency’s Sales Process Looks Like- Guillaume Buat-Ménard - S2 Episode #8
Tailoring Your Approach to Meet Rising Client Expectations - J.P. McCarvel, Michael Francis - S2 Episode #6
Consistency in Marketing: The Art of Trust Building - Alicia Williams - S2 Episode #5
Elements of a Successful Agency-Client Communication - Garrett Winder, Ariel Kidwell - S2 Episode #4
Humanizing the Digital Workspace with 4-Day Workweek - Kara Redman - S2 Episode #3
Will AI be a game changer in Content Marketing? - Meg Scarborough - S2 Episode #2
Fail Fast Fail Often - Jonathon Hensley - Episode #40
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