In this episode, we speak to Ola Sars Founder and CEO of Soundtrack Your Brand, the music tech startup that is revolutionizing the B2B space. Ola introduces us to the concept of a content-driven SaaS company, and what it means to be running the Spotify of the B2B world. This is an exciting journey with one of the most successful entrepreneurs in the music tech space with several exits in the past, and this time around he is aiming to make it bigger than ever. Join us to learn more about what a content-driven SaaS company is all about and how that fundamentally is different from a “traditional” SaaS company, all the way from product development, GTM, KPI management to company valuation.
140. Haukur Hannesson, CEO, AGR - The journey from customized solutions into a traditional SaaS product
139. Helena Tivell, VP of People, Kognity - Leadership development - how to develop your leaders!
138. Daan Assen, Founder, SwipeGuide - How do you succeed with your customer pilot projects?
137. Bas van Wijk, VP Commercial Operations, AskCody - Getting the inbound engine off the ground!
136. Ingrid Bonde Åkerlind, Principal, Oxx - You have Product-Market-Fit, now what?
135. Markus Ståhlberg, CEO & Co-Founder, N.Rich - Outplay when you can't Outspend!
134. Vincent Jong, VP Product, Dealfront - PLG and Human approach in symbiosis!
133. Janus Klok Matthesen, Co-founder and CTO, Pixelz - Is AI going to replace Software Engineers?
132. Martin Lidgard, Founder & CEO, Web Manuals - Design your future with strategic projects!
131. Nathan Latka, CEO, Founderpath - Get more customer and get them to pay more!
130. Liza Collin, Product Director, Visma - The rule of 78th - the real impact of a delay is much greater than you think!
129. Niclas Lilja, Founder & CEO, Younium - Going to the promised land for SaaS - the ups and downs!
128. Michael Versluis, CEO & Founder, Expansify - How to land your first customer in the US?
127. Mats Nyberg, CEO, Trippus Event Solutions - How to become an Event champion?
126. Jesper Larsen, Partner Director, Voyado - How to build Partnership Programs that drive real business value!
125. Andrei Zinkevich, Co-Founder, FullFunnel - The SDR model as you know it is dead!
124. Cedric Notz, CEO & Founder, Float - What is Revenue Based Funding and why its a good alternative to traditional funding?
123. Martin Geier, VP Sales EMEA, Miro - PLG + Sales motion for the win!
122. Rick van Esch, Managing Director, Sinch Engage - The Rollercoaster of SaaS Acquisitions!
121. Gustav Westman, CEO, Brightbid - Selling 3rd party products to efficiently validate a market need!
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