Your Digital Marketing Coach with Neal Schaffer
Business:Marketing
If you are not building out an email list, you are leaving money on the table.
And if you have an email list but are not regularly engaging with your email subscribers, you are leaving money on the table.
Listen to this episode to learn why email marketing is so important, has the highest ROI of any digital marketing channel, and a preview of my new free ebook to help you understand best practices in how to "do" email marketing right.
Download my free ebook, The Definitive Guide to Email Marketing, here:
https://nealschaffer.com/email-marketing-guide/
Key Highlights
[01:54] Introduction to My Newsletter
[03:04] What I Realized About Influencer Marketing
[04:34] My First Ebook On Email Marketing
[05:18] How Email Marketing Benefit Your Business
[05:25] Choosing the Right Email Marketing Software
[07:17] Why You Have To Build An Email List
[07:46] Email Marketing ROI Example
[09:11] Another Data Point
[09:35] How To Know the ROI of What You're Doing
[12:06] Podcast Data Points
[12:42] How to Engage and Build Relationship With People?
[14:46] How to Build Email List
[16:08] How to Leverage Sequences
[16:38] Keeping It Human
[17:31] Make Every Email A Love Letter
Notable Quotes
Learn More:
What is Employer Branding and Why Is It Important to Marketers?
How to Grow Your Business through Networking [Dave Delaney Interview]
Your Digital Marketing Coach Podcast Introduction Trailer
11 Takeaways from Podcast Movement 2022
The YouTube Formula: The Definitive Guide to YouTube Marketing [Derral Eves Interview]
My 15 Facebook Ads Strategy Tips to Implement TODAY!
Web3, Marketing and the Ownership Economy [Ovi Negrean Interview]
How to Easily Find Influencers for Your Business (Without Using Expensive Tools)
How To Use Social Media To Improve Customer Experiences [Stacy Sherman Interview]
The Future of Facebook is Instagram. Here's How to Adjust Today. [Meta Boost Small Business Studios Report]
Keyword Research: The Key to Understanding SEO for Your Business [Hilary Angrove Interview]
My Child Wants to Become an Influencer: What Should I Do?
The New B2B Marketing Rules in the Revenue Zone [Tom Burton Interview]
A Product Marketing Perspective on Personal Branding, Content and Influence
Marketing Artificial Intelligence: AI, Marketing and the Future of Business [Paul Roetzer Interview]
Content Isn't King. Marketing Data Is.
How Email Marketing Generates Sales - Once You Get It [Bobby Klinck Interview]
SEO Backlinks: What are They, and Why More of Them Isn't Necessarily Better
Pinterest Marketing: It's Time to Diversify Your Social Media Marketing [Kate Ahl Interview]
What is Web 3.0 and How are Blockchain, Cryptocurrencies and NFTs Related?
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