It takes courage to build a business you believe in ... and not just do what everyone else is doing
Memberships 90% are lurking (just observing what is going on), 9% are moderate engagers, and 1% or less are super engagers. This stat can actually cause membership owners to want to do more and more to get more engagement.
Memberships actually don’t need to take that much time to love up and give value to. Lisa Pricinic is all about creating and running a money-making membership with 15 hours (or less) of work per week! Lisa’s mission is to help business owners build a business helps them do more of the work they do while expanding, and growing to live out their dream.
Memberships really come down to a few things: differentiation, good structure, profitable pricing, and choosing the right marketing strategy.
Lisa is talking us through it all. We even have a bit of a live case study about my own membership program: Stay Goaldone.
In this episode, we chat about:
Members in a membership are lurking (and that is not a bad thing) - this shocked me!
Structure your Membership Effectively
Price Your Membership Correctly
The pros and cons of always open, limited evergreen, and live launching
Mentioned In this episode:
Stay Goaldone
Connect with Lisa
Scaling Deep
022: You May Be Bringing Your C-Game If...
021: Get Off that Rocking Chair and Get on Your Way!
020: Time to play Bucket List Bingo!
019: Want a Better Life? Build a Better Business!
018: Learn the Art of Prioritizing & Get What You Need!
017: The Positive Psychology Behind the Entrepreneurial Journey!
016: Give Your Business a Fresh Start ... Anytime!
015: 2 Countries, 15 Moves & Some Amazing Life Lessons!
014: How to Know Which Ideas Deserve Your Attention & Which Can Wait!
013: What Successful Scalable Intimacy REALLY Looks Like – And How You Can Do It Too!
012: My #1 Secret for Fulfilling Scaling
011: Sometimes “Retreat” is the Right Answer!
010: How to Carry Your Business Baby to Term!
009: The key reflection questions that can make or break your fall growth season!
008: I Don't Want to be Perfect – And Neither Should You!
007: How to Clone Yourself
006: How Keeping Your Day Job Can Actually Make You a Better Entrepreneur!
005: The 13 Books You Need to Read This Year!
004: Money Talks!
003: How to Operate at Your Highest Levels of Joy, Productivity and Success!
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