In this episode, we welcome another longtime friend of MACPA, leadership expert and author of the new book, "This is NOT a Leadership Book: 20 Rules for Success", Emmanuel Gobillot. Emmanuel has been my go to source for all things leadership for many years. I speak to him about leadership as it relates to recruitment and retention, which is top of mind for everyone these days. Where do we find new CPAs? How can we get students interested in accounting again?
It's important for leaders to express why our profession is important and why our work matters - that "why" is what is going to get young people excited about a future career in accounting. The focus of many employees entering the workforce is their role in society, their purpose, and finding institutions that match their outlook. Those in leadership need to personify that "why" and start changing the narrative about this profession. Begin by understanding your organization's higher purpose; it should be aspirational and authentic.
Emmanuel spends a lot of time in his latest book speaking to authenticity, why it actually might be overrated UNLESS it's inline with your intent, your purpose, and the needs of your team. Listen in as we dive deep into his 20 rules to success and more.
Resources:
52. A Report from the 2019 Maryland General Assembly | with Tom Hood
51. Building Tomorrow's Leaders Today | with Emmanuel Gobillot & Katherine Thomas
50. Diving Deep into Management Accounting | with Jeff Thomson
49. Anticipation as a skill: What does it look like? | with Tom Hood
48. The Entrepreneurial Mindset | with David Mammano
47. Creating Future-Ready Education | with Kelly Richmond Pope
46. Stop, Collaborate, & Listen | with Rebekah Brown
45. The Outsourced Accountant | with Nick Sinclair
44. Critical Thinking & Strategic Planning: Paths to Future-Readiness | with Jennifer Elder
43. Evolving with Client Expectations & The Growth of Client Accounting Services | with Hitendra Patil
42. Get Involved: Legislative Advocacy at the Local Level | with State Senator Brian Feldman
41. Prioritizing People | with Karl Ahlrichs
40. MindBridge: A.I. for Small Firms | with Samantha Bowling
39. Culture Management | with Jamie Notter
38. Advocacy: How YOU Can Help the Accounting & Finance Profession | with Tom Hood
37. Disruption is Opportunity | with Mark Koziel
36. The Times They Are a-Changin’ | with Alec Ross
35. The Fascination Advantage: Different is Better than Better | with Sally Hogshead
34. The Essence of Future Readiness: Financial Planning | with Lyle Benson
33. Midterm Madness: A Divided Congress & Tax Reform | with Cari Weston
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