Branch Out - A Podcast from Connection Builders
Business:Careers
Creating a remarkable brand is not a task for the faint of heart. It requires unwavering authenticity, a fierce dedication to values, and an unrelenting commitment to purpose. Mike Jones, the CEO and Managing Partner of Resound, truly believes in these principles. With an unbridled passion for every client, he leads Resound’s vision, strategy, and business development, relentlessly pursuing building brands that resonate deeply with people. Resound is a brand consultancy providing services that enable organizations to create genuine brands and experiences that strike a chord with people, encouraging their return. In our conversation, we unpack everything about brand management and recognition and why it should be a priority for any professional service business. Mike explains the power behind a brand, what makes a successful brand, and what effective brand alignment means. We also discuss whether personal relationships are still beneficial to a company’s brand, how businesses are no longer location by location, the challenges of creating a brand, and much more.
Key Points From This Episode:
Mike Jones on LinkedIn
Mike Jones on Twitter
Resound
The Remarkabrand Podcast
You are Remarkable
Association for Accounting Marketing
Connection Builders
Alex Drost LinkedIn
Investing in Your Growth & Development - Lenny Dacanay
Communication is Key - Christopher Letts
Getting Comfortable in Uncomfortable Situations - Rich Grant
Serve on a Board, Follow-Up is Critical & Identify Good Mentors - Karin Kovacic
Build Your Community & Pay It Forward - Eric Fischer
Leadership is a Behavior Not a Title - Howie Siegal
Grow Your Relationships and Serve Your Clients - James Reid
People Are Interesting & The Power of Trust - Kim Easterle Mattes
Building Out Your Internal and External Network - David Swatosh
Keeping your Relationship Equity in the Black - Grant Marcks
Intentionality and a Positive Mental Attitude - Tom Boniface
Building Connections & Taking Ownership - Gary Lewis
Welcome to Branch Out
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