Branch Out - A Podcast from Connection Builders
Business:Careers
Creating a remarkable brand is not a task for the faint of heart. It requires unwavering authenticity, a fierce dedication to values, and an unrelenting commitment to purpose. Mike Jones, the CEO and Managing Partner of Resound, truly believes in these principles. With an unbridled passion for every client, he leads Resound’s vision, strategy, and business development, relentlessly pursuing building brands that resonate deeply with people. Resound is a brand consultancy providing services that enable organizations to create genuine brands and experiences that strike a chord with people, encouraging their return. In our conversation, we unpack everything about brand management and recognition and why it should be a priority for any professional service business. Mike explains the power behind a brand, what makes a successful brand, and what effective brand alignment means. We also discuss whether personal relationships are still beneficial to a company’s brand, how businesses are no longer location by location, the challenges of creating a brand, and much more.
Key Points From This Episode:
Mike Jones on LinkedIn
Mike Jones on Twitter
Resound
The Remarkabrand Podcast
You are Remarkable
Association for Accounting Marketing
Connection Builders
Alex Drost LinkedIn
Increase Revenue with Client Advisory Services (CAS) - Ed Warren
Drive Innovation with Curiosity & Discipline - Gary Thomson
Earn Confidence and Play The Long Game - Meahgan O'Grady Martin
Transform Your Leadership and Ignite Your Team - Dan Cremons
Your Practice is an Entrepreneurial Endeavor - Jay Harrington
Firm Leaders, What's on Your List? - Gary Shamis
People Are the Most Important Asset - Paul Aversano
How to Be Ahead of the Curve - Leon Brujis
Subscription Model for Professionals - Ed Kless
Cracking the Code to M&A Growth - John Bly
The Human Capital Challenges of M&A - Jennifer Fondrevay
The Future of How Clients Buy - Eric Gregg
Consistently Invest in Growth - Maria Moss
Be Curious and Invest in Yourself - Jeff Henningsen
Make an Impact and Build a Scalable Life - Brett Hickey
Hire Smart People and Get Out of The Way - Tyler Fair
Human Connection Catalyst – Thom Singer
Create Value Through Content - George Khalife
Taking Control of Your Personal Brand - Lydia Michael
Bring Action and Drive Diversity - Brandon Hawkins
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