In this weeks episode of the podcast we're talking all about the NEW wave of advertising and marketing that I predict is coming in 2024. It's going to change the way that we grow our list, sell our products, and of course... LAUNCH.
Tune in to learn how you can still profit while the industry shifts.
Links Mentioned:
TIMESTAMPS:
00:24 In this episode I'm excited about sharing industry trends in marketing and predicts radical shifts happening before 2024.
04:18 People want a sense of control and are used to quick cash cycles, but I recommend a new approach of 90-120 day cycles in advertising and marketing.
07:38 I disappeared from the podcast for 10 weeks - but continued to nurture the audience through regular email communication and discussing marketing trends and making offers - and that's VITAL.
10:40 Low ticket offers under $50 serve as invitations to learn from and work with us!
15:23 Why we're planning to launch 4 times a year, but it may be changed to 3 depending on stress levels with low-priced products and wait lists that serve as an insurance policy.
18:00 Our last cycle advertising spend spend was around $7-9k, resulting in about $20k in cash. Over 100 new customers, 60 of them recurring. It works!
23:42 After 2 years, the team decided to increase the price or our memberships to support adding new resources and content in our membership - but you can still get in at $49/month through Cyber Monday!
HSH 035: Maximize Your Hustle (And Maybe Work Less)…
HSH 034: Six Steps to a Successful Flash Offer
HSH 033: Troubleshooting Facebook Ads Step-By-Step
HSH 032: Building a Business That Feeds Your Soul with Leimomi Keliikuli
HSH 031: A Fresh Spin on Getting Publicity and Creating Value with Selena Soo
HSH 030: Make More Money With Your List in the Next 90 Days With Jason Van Orden
HSH 029: The Mindsets Required for a Multi-Six Figure Shift
HSH 028: Running the Ads for a $60,000 Launch
HSH 027: Unpacking Our $66,000 Launch
HSH 026: Building an EPIC Community with Jill Stanton
HSH 025: Crushing Massive Launch Strategies with Jen Kem
HSH 024: 5 Secret Triggers to a 5-Figure Challenge
HSH 023: Creating EPIC 5-Day Challenges With Amber McCue
HSH 022: How to Add Your First (or Next) 100 People to Your Email List
HSH 020: How to Flip $140 Into Your First $1k Launch
HSH 019: Selling Your Offers With Authentic & Honest Branding with Jamie J.
HSH 018: Mastering (Sleaze Free) Virtual Summits with Navid Moazzez
HSH 017: Filling Coaching Programs The Way YOU Want with Ruby Fremon
HSH 016: How to Create Unstoppable Momentum with James Wedmore
HSH 015: Six-Figure Launches (and Legal) with Gena Shingle Jaffe
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