As eCommerce owners, we often get caught up in our own perspectives and forget what it's like to be a customer. So today, we're going to shift our mindset and take a fresh look from the other side of the coin: the customer's perspective.
Listen in as I share a personal experience of how I discovered a brand I was previously unfamiliar with and made a purchase from them in just 25 minutes—quite unusual for someone who is typically a non-impulsive buyer. You'll hear about the customer journey as it played out in real life, exploring what this brand did really well and what they could have improved, and gain insights into why it's essential to view your funnel from the customer's perspective and create a purchasing journey that resonates with them to create lifelong fans.
You can find show notes and more information by clicking here: https://bit.ly/3KCnJm3
Interested in our Private Community for 7-Figure Store Owners? Learn more here.
Want to hear about new episodes and eCommerce news round-ups? Subscribe via email.
How Remote Hiring Has Changed Post-COVID
eCommerce Headwinds: Macro Sentiments, Cooling M&A & Operational Challenges
The Research Strategy That Took Mythologie Candles to $6M in 24 Months
The Perfectly Executed Business Sale
Investing in Private Deals: Angels, Funds, Syndicates and More
Behind-the-Scenes with GeekOut on Throwing eCommerce Events
Unlocking More Profit from Your Shopify Store
Hiring and Compensating Top Performers
How to Innovate So Your Business Doesn't Become Irrelevant
Powering Growth with Online Communities (Strategy Session)
Taking a $30M Store from Bleeding Cash to Profitable in 90 Days
Should You Grow by Buying Another Business?
Highlights from ECF Live 2022
The Paid Traffic Landscape in 2022 with Jesse Pujji
How to Build a Brand with 90% Margins? Sell the Results, Not The Product
Raising Young Kids While Building a Business
Turning Around a Nine-Figure National Brand
Turning Mud into Money, Screening for Humility and More
L.A. Regional Event Takeaways
How to Grow Your Business Without Sacrificing Your Freedom
Create your
podcast in
minutes
It is Free
The emPOWERed Half Hour
HCI Leadership Revolution
Human Capital Leadership
The Power of Music Thinking
BusinessWISE
Business Wars