Whitney Houston said it best: “I believe the children are our future, teach them well and let them lead the way.” Here at Iron Culture, we’re old, irrelevant and out of touch. But, we believe in platforming the next generation of educators to carry on the torch (or at least pandering so they’ll platform us in return when we can no longer pay the bills). In this Roundtable we’re joined by Dr. Milo Wolf, Dr. Pak, and first-time guest Max Coleman, to discuss the challenges of growing a following using social media in 2024 as an evidence-based content creator. The game has changed what worked for us, won’t be as successful, and striking the right balance is not easy, and getting it wrong comes with lashback. Are we all just doing more harm than good? Join us as we discuss!
00:00 Ignoring our actual guests and introducing Jim Powers
05:06 Actually introducing the young pioneers and getting into the topic
13:22 Milo’s thoughts and using the hook of the title and the thumbnail
Iron Culture Ep. 268- Science Communication, Gatekeeping & The Fitness Industry https://www.youtube.com/watch?v=bOuoJoF5IDA
20:43 The rise of Eric’s visibility and gaining a foothold in social media fitness
28:52 Dr. Pak’s perspective and how he shapes his content
36:28 Playing the social media game
49:18 Nuance, and (finally) getting Max Coleman’s viewpoint
1:00:54 Doing it for the fame, the saturation of the landscape, and finding yourself within it
1:10:24 Milo’s tips for new content creators (one weird trip to explode your social media presence)
1:22:05 Max’ favourite movies and some applications to takeaway
1:33:20 Closing out and where to find our guests (to increase their subscriber count by 2)
Milo https://www.youtube.com/@WolfCoaching, IG @wolfcoach_ , wolfcoaching.com
Dr Pak https://www.youtube.com/@Dr__Pak IG @dr__pak , drpak.com
Max IG @coleman.et.al
Ep. 158 - Why You Should Be Skeptical of Ecdysteroids (Including Turkesterone)
Ep. 157 - Exercise Selection for Hypertrophy: An In-Depth Examination
Ep. 156 - Deloads: The Science of Overload, Fatigue & Recovery
Ep. 155 - Alex Tilinca: A Self Made Man
Ep. 154 - Intermittent Fasting & Peri-Workout Carbohydrates
Ep. 153 - Were Ancient Warriors Actually Jacked?
Ep. 152 - Effort vs Exertion, Frequency, and Qualitative Research (Q&A)
Ep. 151 - Strange But True
Ep. 150 - Iron Culture: 3 Years Later
Ep. 149 - Overreaching, Overtraining and Insufficient Recovery: Everything You Need To Know
Ep. 148 - Personal Training: A Lost Art Form (ft. Chad Landers)
Ep. 147 - What The Fitness Industry Gets Wrong About The Obesity Epidemic (Part 2)
Ep. 146 - What The Fitness Industry Gets Wrong About The Obesity Epidemic
Ep. 145 - Powerlifting & Strongman Training Before Social Media (ft. Chip Conrad)
Ep. 144 - When To Call It Quits?
Ep. 143 - Everything You Need To Know About Velocity Based Training
Ep. 142 - Myths and Facts About Creatine (New Research ft. Dr. Darren Candow)
Ep. 141 - Peak Performance (When & How Long Will You Be At Your Strongest?)
Ep. 140 - Squats Are Bad For You (The Origin of this Fitness Myth)
Ep. 139 - Why Try Harder Fails
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