In this Sweathead episode, Lydia Taylor talks about the many places where strategy lives -- may it be in agencies, within startups, on the client side, or at a social media platforms, to name a few. Lydia also lets us know what she thinks are the hottest places that a strategist can work at right now.
Whilst Lydia has done her time at the big agencies, she's not a traditional agency strategist. Having spent the last few years growing a creative tech startup and then hopping around as a freelancer, she keeps strategy as simple as she can, solving problems with a human lens and avoiding overly complex frameworks.
You can find Lydia on LinkedIn here: https://www.linkedin.com/in/lydiataylor0/
And on YouTube here: https://www.youtube.com/channel/UCDcYQYjQlQ6BGA6wkZASBzg
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