HALO Talks: Elevating Wellness
Business
An industry veteran in the sector since the early 90's, Paula Neubert has been with Club Greenwood for 19 years. A high end, massive, 150,000+ sq foot fitness resort in business for 34 years, Paula and her team have built something extremely unique in the HALO space.
"We look at the competition as ways to make us better. I can say with 100% certainty that our club is built on referrals . . . it's like a family," states Neubert. She continues and discusses the critical importance of marketing messages and why, for example, they use words like "resort" or "club" versus "gym." With regards to expanding and remaining "small" she states, "Know what you do well. The more locations you have, the more opportunities you have to spread things thin, and mess up."
Club Greenwood is very well known in the space, and Neubert continues to be a critical player in making that happen. This is a must-listen for anyone looking to take their facility-regardless of size-to the next level.
Click here to download transcript.
Episode #503: From Financial Adviser to Children's Author-Larry Blundred, Pickleball & Ollie Otter
Episode #502: Mastering Resume Writing and Career Pivots with Barbara Safani
Episode #501: Lowering Energy Costs for Health Clubs-with David Energy CEO, James McGinniss
Episode #500: Navigating Private Equity and Corporate Growth with Pete Moore
Episode #499: Growth Strategies and Business Exits-Expert Tips from Ryan Valencic
Episode #498: Inside the Atlantic Clubs' Post-COVID Revamp with Kevin McHugh
Episode #497: Innovative Fit Tech Spotlight-Sara Al Hardan Shares Phantom Edge Launch
Episode #496: Integration of Stick Mobility into Health Clubs and Sports with Neal Valera
Episode #495: From Athlete to Innovator-Dan Schreiber's Creation of WearBands
Episode #494: Reinventing Skincare for Gen X-Insights from AP Chem Founder Sandra Statz
Episode #493: OLA Beach Tennis-Friendship, Innovation, and Entrepreneurship with Co-Founders Blake & Brian
Episode #492: Nick Allen from Sunnyside-Embracing Moderation and Mindfulness in Drinking
Episode #491: Strategies for Enhancing Employee Engagement and Health: Insights from Delaine Fowler
Episode #490: bKYND-Alexa Newkirk's Mission to Improve Youth Health and Wellness
Episode #489: Soaak in Sound: Henry Penix Discusses Transformative Audio Therapy
Episode #488: Crafting a Profit Center with Private Label Products-Insights from Radz Zalewski
Episode #487: PowerBox 360-A Fusion of Nightclub Vibe and Immersive Workouts with Lauren Brenner
Episode #486: The Pickleball Clinic and Beyond: With Co-Founders Aaron Reznik and Matt Slowinski
Episode #485: Inside Northwell Health with Chief People Officer Maxine Carrington
Episode #484: Navigating Health Club Memberships and Payer Reimbursements with Chris Craytor
Create your
podcast in
minutes
It is Free
The emPOWERed Half Hour
NABOR® TALKS
U.S Property Podcast
Aligned Money Show
The Ramsey Show
Planet Money