HALO Talks: Elevating Wellness
Business
An industry veteran in the sector since the early 90's, Paula Neubert has been with Club Greenwood for 19 years. A high end, massive, 150,000+ sq foot fitness resort in business for 34 years, Paula and her team have built something extremely unique in the HALO space.
"We look at the competition as ways to make us better. I can say with 100% certainty that our club is built on referrals . . . it's like a family," states Neubert. She continues and discusses the critical importance of marketing messages and why, for example, they use words like "resort" or "club" versus "gym." With regards to expanding and remaining "small" she states, "Know what you do well. The more locations you have, the more opportunities you have to spread things thin, and mess up."
Club Greenwood is very well known in the space, and Neubert continues to be a critical player in making that happen. This is a must-listen for anyone looking to take their facility-regardless of size-to the next level.
Click here to download transcript.
Episode #447: Managing Corporate Fitness Programs | HealthFitness’ Growth in the HALO Sector with Sean McManamy
Episode #442: Beyond Pharmaceuticals-The NutraPharma Approach With Eziah Syed from Mend
Episode #441: Pickleball Passion-Randy Sussman's Success Combining Fashion and Function with PB1965
Episode #440: Untamed Heart - Natacha Nelson on Unlocking Your True Potential and Living Authentically
Episode #439: Breaking the Mold-Rechelle Balanzat's Innovative Approach to Scaling JULIETTE
Episode #438: Betting on Fitness-Exploring Wunup's Unique Gamification Approach with Blake Richards
Episode #437: From Struggling to Thriving-Fixing the Broken Model of Gym Marketing and Sales With Cale Owen
Episode #436: From Meal Prep to RINGO: With Serial Entrepreneur Chris Place
Episode #435: KaiaFit Lessons Learned | Franchising, Growth, and the Importance of KPI's.
Episode #434: From Fitness to Interconnected Health: Exploring the Evolution of FlexIt
Episode #433: Membership Community? Yes or No? Please Fill In This 2 Question Survey
Episode #432: Pickleball is Life-Dill With It! Your New Favorite Show, Coming Soon!
Episode #431: Russ Meneve-From Successful Stand Up Comic to HALO Entrepreneur
Episode #430: Addressing Frustrations and Creating Solutions | Laura Munkholm from Walla
Episode #429: Emre Ozgur from Safe Sweat | Building Profitable Fitness Franchise Models
Episode #428: Lifting Businesses, Uplifting Lives | How Carol Ann Chambers and Lionel University Are Changing the Game
Episode #427: The Secret To Keeping Fitness Clients Motivated and Getting Results With Physmodo
Episode #426: Building the SKOP Reformer | The Roller Coaster Journey of Entrepreneurship with Kimberley Clayton
Episode #425: Good Growth Margins and Growth Curves | Uncovering Ideal Investments in Private Equity with Eric Epstein
Episode #424: Pickleball Fashion and Function | A Conversation with Kristin Peterson and Partners from Volee
Create your
podcast in
minutes
It is Free
The emPOWERed Half Hour
NABOR® TALKS
U.S Property Podcast
Aligned Money Show
The Ramsey Show
Planet Money