“How do you double your business without getting more customers? You get them to stay longer.” Today, Leila (@LeilaHormozi) shares strategies drawn from her experience in scaling businesses, focusing on enhancing customer satisfaction and preventing churn. She covers six key principles for increasing customer lifetime value, such as effectively tracking ROI, understanding customer activation, and evolving products in line with market changes.
Welcome to Build where we talk about the lessons I have learned in scaling big businesses, gaining millions in sales, and helping our portfolio companies do the same. Buckle up, because we’re creating an unshakeable business.
Timestamps:
(0:34) - The honeymoon phase in customer relationships
(4:19) - Secret shopping: a deep dive into customer experience
(7:03) - 1st principle: mastering customer activation
(11:00) - 2nd principle: the power of tracking and displaying ROI
(16:03) - 3rd principle: the mirror effect in customer retention
(18:16) - 4th principle: accelerating time to value
(22:37) - 5th principle: enhancing customer success through feedback
(24:40) - 6th principle: evolving with the market for customer success
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Balancing Mission, Values, and Lifestyle: The Keys to Success (with Pace Morby) Pt.2 - July ‘22 | Ep 90
Teaching Young Business Owners How to Be Better Leaders (on Leila Answers) | Ep 89
Embracing Discomfort and Surrounding Yourself with Success (with Pace Morby) Pt.1 - July ‘22 | Ep 88
How I Run An Effective Meeting | Ep 87
Overcoming Obstacles and The Pursuit for Growth (on Iced Coffee Hour) Pt.2 - July ‘22 | Ep 86
How Managing Expectations Can Increase Your Revenue | Ep 85
Breaking The Mold & Redefining Success (on Iced Coffee Hour) Pt.1 - July ‘22 | Ep 84
The Entrepreneur Skills Tier List | Ep 83
The Mindset of a Successful Founder (with Ryan Daniel Moran) - Dec. ‘22 | Ep 82
Lessons From Selling My Businesses for $50Million At 29 | Ep 81
Understanding the Past, Creating a Compelling Future (with Lisa Bilyeu) Pt.2 - July ‘23 | Ep 80
How I Tricked my Brain To Love Work | Ep 79
Engineering Your Environment for Success (with Lisa Bilyeu) Pt.1 - July ‘23 | Ep 78
The Secrets of The Highest Paid CEOs in the World… | Ep 77
The Cure To Self-Sabotage | Ep 76
5 Things You Need to Know Before Hiring Employees | Ep 75
Selling 3 Companies for $50 Million By The Age of 29 | Ep 74
How To Make Fewer Dumb Decisions | Ep 73
The Best Interview Framework For Finding Top Talent | Ep 72
The One Mindset Shift Around Hiring That Scaled Us to $100M | Ep 71
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