“How do you double your business without getting more customers? You get them to stay longer.” Today, Leila (@LeilaHormozi) shares strategies drawn from her experience in scaling businesses, focusing on enhancing customer satisfaction and preventing churn. She covers six key principles for increasing customer lifetime value, such as effectively tracking ROI, understanding customer activation, and evolving products in line with market changes.
Welcome to Build where we talk about the lessons I have learned in scaling big businesses, gaining millions in sales, and helping our portfolio companies do the same. Buckle up, because we’re creating an unshakeable business.
Timestamps:
(0:34) - The honeymoon phase in customer relationships
(4:19) - Secret shopping: a deep dive into customer experience
(7:03) - 1st principle: mastering customer activation
(11:00) - 2nd principle: the power of tracking and displaying ROI
(16:03) - 3rd principle: the mirror effect in customer retention
(18:16) - 4th principle: accelerating time to value
(22:37) - 5th principle: enhancing customer success through feedback
(24:40) - 6th principle: evolving with the market for customer success
Follow Leila Hormozi’s Socials:
LinkedIn | Instagram | YouTube | Twitter | Acquisition
Overcoming Fear and Resistance in Business | Ep 150
Reshaping Team Dynamics for Success | Ep 149
The Four A's of Humility | Ep 148
Why Change Isn’t Always a Bad Thing | Ep 147
Mastering Business Systems That Work | Ep 146
The Realities of Being a Content Creator (on Think Media Podcast) | Ep 145
How Positive Reinforcement Improves Team Performance | Ep 144
Improving Business, Relationships, and The Self (on The Matt Gray Show) | Ep 143
Harnessing Humility for Leadership Success | Ep 142
Finding the Right Partnerships (on Think Media Podcast) | Ep 141
The Four Lies Holding Your Business Back | Ep 140
Balancing Leadership Dynamics (on The Graham Cochrane Show) | Ep 139
Why Accountability Creates a Culture of Success | Ep 138
Mastering Content Creation as a CEO (on Think Media Podcast) | Ep 137
Your Worst Employee is Your Own Fault | Ep 136
Cultivating Competitive Greatness in Your Business (on The Matt Gray Show) | Ep 135
How I Handled Over 120 Employees at 24 | Ep 134
Navigating Authenticity in Content Creation and Business (on The Graham Cochrane Show) | Ep 133
This is Why No One Wants to Work Anymore | Ep 132
The Reality Behind Building a Billion Dollar Business (on The Matt Gray Show) | Ep 131
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