Best Hour of Their Day | Podcast
Health & Fitness
In CrossFit gyms, it's crucial to simplify membership options to avoid overwhelming clients with excessive choices. Over-complexity in membership plans can deter potential members, thus it's essential to streamline options for ease of decision-making. Focus on selling not just the number of class sessions, but lifestyle and health improvements. Be mindful of diverse rates and the pitfalls of undervaluing services; strategic pricing and sales psychology, like price anchoring, are key. Avoid succumbing to undue discounting pressures and confidently sell higher-priced plans by emphasizing their value. Understand that running a successful gym extends beyond financial gains; it's about creating a positive impact on the community. A well-thought-out business strategy is imperative for sustainable success in the CrossFit industry.
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Learn More About Affiliate University : https://www.besthouroftheirday.com/affiliate-university
Level Up Your Coaching | The Knowledge : https://www.besthouroftheirday.com/theknowledge
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#crossfit #fitness #gym #crossfitgames #podcast #coaching #business
(00:00) - Intro
(00:47) - Unique Gym Features and Simplified Memberships
(02:05) - Avoiding Buyer's Dilemma and Over-Complexity
(03:08) - Simplification Benefits for Staff and Clients
(04:53) - Membership Plans and Market Demand
(06:27) - Selling Lifestyle and Health Benefits
(08:32) - Challenges with Diverse Rates and Value Focus
(10:08) - Strategic Pricing and Sales Psychology
(13:09) - Discount Policies and Valuing Services
(25:20) - Overcoming Fear in Premium Pricing
(30:47) - Business Strategy and Community Impact
--- Support this podcast: https://podcasters.spotify.com/pod/show/besthouroftheirday/support580. Steph "The Hammer " Roach | Driven
579. Melody Feldman | CrossFit MPH | Charge What You're Worth
578. Lisa Ray | CrossFit Seminar Staff | Get Back To The Roots
577. Mark England | Enlifted | How To Separate From The Victim Mentality
576. Brandon Powell | Wim Hof Method | Enlifted | The Power In Your Breath
575. Jason Fernandez | Creating A World-Class Affiliate
574. Ben Smith | CrossFit Krypton | Keeping It Old School
573. Karianne and Bill Anthes | Between The Ears
572. Ryan Fischer | CHALK Performance Training | Being Bad Ass At Your One Thing
571. Dr. Nathan Jenkins | RP Strength | Getting Your Nutrition Dialed In
570. Should You Buy An Affiliate?
569. Nick Mathew | 2022 CrossFit Games Rookie of the Year
568. Lindsay London | CrossFit Hampton Roads | Making The Affiliate Your Own
567. Hewitt Tomlin | TeamBuildr
566. Denise Thomas | CrossFit Seminar Staff | Being a Better Coach and Leader
565. Adrian Bozman | Testing the Fittest on Earth
564. Trish Evangelista | Babylon CrossFit | The Seasons of Affiliate Ownership
563. CEO of CrossFit | Don Faul
562. CHRIS HINSHAW | CrossFit Mayhem | Building A Powerful Aerobic Engine (Part 2)
561. CHRIS HINSHAW | CrossFit Mayhem | Building A Powerful Aerobic Engine (Part 1)
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