This is Superlative: A Podcast about watches, the people behind them, and the worlds that inspire them. This week on the Superlative Podcast, host and aBlogtoWatch Founder Ariel Adams is joined by the Chief Marketing Officer of Panerai, Alessandro Ficarelli. Ariel starts by talking about Panerai’s legacy and Alessandro expands on how their long history continuously provides new stories about the brand. Ariel talks about the three phases that he personally has attributed to different stages of Panerai’s history, and how he sees the brand celebrate the collector community today. They dive into the key differentiators of the young enthusiasts today compared to twenty years ago and how Panerai has evolved with them. Alessandro jumps into some of the new unveilings of this year's recent Watches and Wonders, and the two talk about the importance of the impression Panerai makes to the customer before they ever put on a watch as they are in the store experiencing Panerai first hand.
To stay connected with Mr. Ficarelli and Panerai Watches:
- Panerai - https://www.panerai.com/
- Panerai Linktree - https://linktr.ee/panerai
- Panerai Instagram - https://www.instagram.com/panerai
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To check out Superlative on Youtube as well as other ABTW content:
- YouTube - https://www.youtube.com/@ablogtowatch
To check out the ABTW Shop where you can see our products inspired by our love of Horology:
- Shop ABTW - https://store.ablogtowatch.com/
To keep updated with everything Superlative and aBlogtoWatch, check us out on:
- Instagram - https://www.instagram.com/ablogtowatch/
- Twitter - https://twitter.com/ABLOGTOWATCH
- Website - https://www.ablogtowatch.com/
If you enjoy the show please Subscribe, Rate, and Review!
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SUPERLATIVE: BUYING WATCHES SIGHT UNSEEN ONLINE
SUPERLATIVE: WHAT IS LUXURY?
SUPERLATIVE: WHY THE ROLEX BRAND IS SUCH A BIG DEAL TO JAKE EHRLICH
SUPERLATIVE: WATCH PHOTOGRAPHY
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SUPERLATIVE: THE AMAZING PEOPLE MET BECAUSE OF WATCHES.
SUPERLATIVE: NEWS SHOW OCTOBER 2020
SUPERLATIVE: UNBOXING WITH BILAL KHAN FROM ABTW
SUPERLATIVE: WATCHES & WONDERS WITH SHANGHAI WATCH GANG
SUPERLATIVE: NEW ROLEX RELEASES
SUPERLATIVE: GENEVA WATCH DAYS 2020
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