This is Superlative: A Podcast about watches, the people behind them, and the worlds that inspire them. This week on the Superlative Podcast, host and aBlogtoWatch Founder Ariel Adams is joined by the Chief Marketing Officer of Panerai, Alessandro Ficarelli. Ariel starts by talking about Panerai’s legacy and Alessandro expands on how their long history continuously provides new stories about the brand. Ariel talks about the three phases that he personally has attributed to different stages of Panerai’s history, and how he sees the brand celebrate the collector community today. They dive into the key differentiators of the young enthusiasts today compared to twenty years ago and how Panerai has evolved with them. Alessandro jumps into some of the new unveilings of this year's recent Watches and Wonders, and the two talk about the importance of the impression Panerai makes to the customer before they ever put on a watch as they are in the store experiencing Panerai first hand.
To stay connected with Mr. Ficarelli and Panerai Watches:
- Panerai - https://www.panerai.com/
- Panerai Linktree - https://linktr.ee/panerai
- Panerai Instagram - https://www.instagram.com/panerai
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To check out Superlative on Youtube as well as other ABTW content:
- YouTube - https://www.youtube.com/@ablogtowatch
To check out the ABTW Shop where you can see our products inspired by our love of Horology:
- Shop ABTW - https://store.ablogtowatch.com/
To keep updated with everything Superlative and aBlogtoWatch, check us out on:
- Instagram - https://www.instagram.com/ablogtowatch/
- Twitter - https://twitter.com/ABLOGTOWATCH
- Website - https://www.ablogtowatch.com/
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THE UNION OF HEAVY METAL AND WATCHMAKING WITH DAN SPITZ
CELEBRATING CHINESE WATCHMAKING AND CULTURE WITH ROBIN TALLENDIER
PRESERVING HOROLOGICAL HERITAGE WITH THE WATCH LIBRARY FOUNDATION WITH MARTINE DEPRESLE
A DEEP DIVE INTO HAUTE- RIVE WITH FOUNDER STEPHANE VON GUNTEN
FROM CHILDREN’S BOOKS TO ARTISTIC WATCHES WITH DESIGNER KRISTOF DEVOS
THE BRANDING OF BELL AND ROSS WITH MARIE-LAURE TRICHARD
THE EVOLUTION AND FUTURE OF SMARTWATCHES WITH TODD REGISTER OF GARMIN
EXPLORING CREATIVE FREEDOM WITH HAKIM EL KADIRI OF ELKA WATCH CO
HERITAGE AND MODERN INNOVATION WITH NICHOLAS BIEBUYCK OF TAG HEUER
INDEPENDENTLY SWISS MADE WITH BEN KÜFFER OF NORQAIN
DATA DRIVEN DECISION MAKING WITH GIOVANNI PRIGIGALLO OF EVERYWATCH
A BRAND REAWAKENED WITH WITH RAPHAEL GRANITO OF FORMEX
WHERE ULYSSE NARDIN AND OCEAN RESEARCH MEET WITH CHRIS FISCHER OF OCEARCH
A VISCERAL PASSION FOR TIMEPIECES WITH BARRY COHEN OF PROTEK
FROM PRECIOUS METALS TO LUXURY WATCHES WITH LARRY FLOWERS
CONTINUING A LEGACY WITH FEDERICO ZIVIANI OF GERALD CHARLES
WATCHES FOR WOMEN WHO DO MORE WITH ABINGDON MULLIN OF ABINGDON CO.
OBSESSED WITH THE DETAILS WITH XAVIER DE ROQUEMAUREL OF CZAPEK
PRIDE AND PINION 2023 UPDATE WITH NICO LEONARD VAN DER HORST
FROM COLLECTOR TO BRAND HISTORIAN WITH FRED MANDELBAUM - BREITLING HISTORIAN
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