In this week's episode Ad Age's Jeanine Poggi is joined by Katie Shill, senior director of brand marketing at Calm. The meditation app won election night with its sponsorship of CNN’s “Key Race” alerts, encouraging viewers to take a break and find a moment of calm. Shill discusses how the sponsorship came together, results of the buy and how the meditation company plans to sustain the momentum moving into 2021.
David Droga (Repeat)
Andrew Robertson, CEO, BBDO Worldwide
Terence Kawaja, CEO, Luma Partners
David-Michel Davies, CEO, the Webby Awards
Live from Ad Age: Next
David Angelo, co-founder, David & Goliath
Jarrod Dicker, vp commercial technology and development, Washington Post
Paul Woolmington, CEO, Canvas
Jessica Pels, editor-in-chief, Cosmopolitan
Barak Moffit, Universal Music Group
Morgan Spurlock, filmmaker, and David Littlejohn, founder of Humanaut
Mark Penn, chairman and CEO of MDC Partners
Jen Wong, COO, reddit
Andrew Essex, co-founder and CEO, Plan A
Ad lawyer Jeffrey Greenbaum, Frankfurt Kurnit Klein & Selz
Why Ryan Kutscher joined the circus
Kai Devereaux Lawson, advocate, agitator and associate operations director at Essence
David Droga, founder & creative chairman, Droga5
Lindsey Slaby, founder, Sunday Dinner
Laurent Ezekiel, chief marketing and growth officer, WPP
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