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Show Notes:
We are often contacted by small business owners who have been running their Google Ads campaigns with a moderate level of success but feel like they're still missing out on potential customers. In this episode, we're talking about 5 different settings small business owners can check to get an accurate view of how well their Google Ads campaign is performing.
(6:19) Tracking leads is the most important part of Google Ads for small business owners
(9:54) How small business owners should think about search terms
(15:48) How small business owners should think about location settings
(20:48) Too many bid adjustments are a sign of a bad campaign
(33:35) How small business owners should structure their Google Ads campaigns
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Adventures by A Himitsu https://soundcloud.com/a-himitsu
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277: Really Interesting Google Ads Q&A with Questions About Close Variants, Seeing Your Ads in the Search Engine, First Page Bids, and More!
276: The Right Way to Run Brand Campaigns in Google Ads
275: The 5 Most Common Questions We Get from Existing Clients
274: The 5 Most Common Questions We Get From New Clients
273: How To Handle The Google Ads Algorithm Black Box
272: Did You Know About These Advanced Data and Settings Options in Google Ads?
271: What Facebook Advertisers Need To Know About Google Ads
270: The Impact of Image Extensions
269: Advanced Google Ads Tips For HVAC Companies
268: Three Common Mistakes That Can Limit Your Potential Success In Google Ads
267: My PPC Ads Stopped Working. Now What?
266: Google Ads Q&A
265: What Does a Google Ads Expert Do?
264: Cannibalization Inside A Google Ads Account
263: Redefining SKAGS
262: The Most Common Questions We Get From New Google Ads Advertisers
261: Important Information About Keyword Match Types That You Don’t Want To Miss
260: The 5 Rules of Keyword Quality
259: Interesting Results From Two Google Ads Smart Campaigns
258: Smart Campaigns - Advantages & Disadvantages
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