Kelsey started her first brand, Sweat CBD in 2018 which she grew using affiliate marketing.
She then went on to freelance her affiliate marketing services and eventually built a full service agency called BossBoxx.
Lori started her career on Wall Street and then went on to launch a brand called Unicreamer and also take her experience to the agency world.
Lori and Kelsey were introduced by Chris Harder after both joining his mastermind.
Shortly after they started working together they realized that they had very similar goals and interests and both had a passion for helping brands.
They decided to join forces and work together to help product based businesses start, launch & scale.
After about a year of working together, they started to realize that affiliate marketing was bringing their clients the best results.
They had a dream to help brands large and small build organic affiliate marketing programs that could help them scale the way affiliates helped both of their brands in the past, and Rexxy was born.
Rexxy is an affiliate marketing hub where companies of all sizes can find tools and resources to design, launch, and scale a high-converting affiliate marketing program.
While they continue to grow their agency, the Rexxy team is also gearing up to design and launch an affiliate tracking software in 2023.
In This Conversation We Discuss:
Resources:
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195 | Having Strategy, Tactics, and Timing Come Together | with Chris Boyd
Bonus Episode: Paid Ads Work, It’s Your Business That Did Not with Kasim Aslam
194 | Building a Strong Foundation of Credibility | with Vladimir Vukicevic
193 | Combined Strategies Move the Needle | with Nish Samantray
Bonus Episode: How the Pandemic Really Affected Ecommerce with Paul do Forno
192 | Cutting Through the BS in CBD/Skincare | with Graham Smith and Zain Pirani
191 | Student and a Successful Solopreneur at the Same Time | with Angelina Ly
Bonus Episode: Obsess Over the Problem, Not the Solution with Amit RG from Richpanel
190 | What Makes You “Cool” Can Alienate Your Customers | with Anouck Gotlib
189 | Mistakes Indicate Progress | with David Hayford
188 | Having a Customer-Led, Behavior Based Approach | with Joe Moriarty
Bonus Episode: Scaling Beloved Brands By Buying Them with Kyle Widrick from Win Brands Group
187 | Greatness Comes From Trying and Failing Multiple Times | with Mike Beckham
Bonus Episode: Defending the American Dream with R.T. Custer from Vortic Watch Company
186 | Fractional Increases for Game Changing Wins | with Garth Watrous
185 | Securing a Big Deal During the Supply Chain Crisis | with Shai Eisenman
184 | When You Are a Startup, Be Like a Startup | with Michael Vaughn Acord
Bonus Episode: Refuting Your Email Alibis with Dave Rodenbaugh from Recapture
183 | The Importance of Trust in Growing a Business | with Wylie Robinson
182 | Riding the Headwinds and Tailwinds of the Pandemic | with John Sheldon
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