The Recruiting Brainfood Podcast
Business
How Google's AI Search Changes Recruitment Marketing
Google's response to the gauntlet thrown own by Open AI has been belated, but increasingly impressive. AI Search promises to be as big if not bigger than semantic search, with Google generating content from a user prompt a la ChatGPT rather than just presenting a list of blue links for the user to further investigate. The implications of this change - from candidate sourcing to employer branding is profound.
- What happens to site traffic once Google stops being a sign post to end destinations?
- Does this mean career pages are over?
- What can content marketers do, has the final bell tolled for SEO?
- Do we even care about SERPS?
- How are ads going to be work in this new Google?
- How are job ads going to work in this new Google?
All this and more - we're with Steven Rothberg, Founder (College Recruiter), Louise Triance, Founder (UK Recruiters), Viktor Nord, CEO (Adway) and Matt Burney, Strategic Talent Advisor (Indeed)
Ep208 is sponsored by our buddies Adway
👉 5 x relevant applicants per tech vacancy
👉 200% increase in fill rate
👉 Zero time spent sourcing
👉Half the recruitment marketing costs
👉When hiring senior tech talent?
That’s what tech consulting firm, ELITS were able to achieve using Adway’s Automated Social Recruitment Marketing platform!
Adway provides ambitious talent acquisition teams with a fully automated platform to ensure more, relevant candidates at scale whilst simultaneously getting your employer branding to market.
Want to know how they did it? Check out the case study here:
https://lp.adway.ai/case-elits-adway-tech-talent-sourcing
Brainfood Live On Air 101 - How to hire when you're overwhelmed by Job Applications
Founders Focus - Ep3 - Mickael Cabrol, MD EMEA, ICIMS
Brainfood Live On Air - Ep100 - Better Way To Reject Candidates: Tips, Templates & Techniques
Brainfood Live On Air - Ep99 - Employer Branding Tips for a Remote First World
Founders Focus - Ep2 - Hanno Renner, CEO of Personio
Brainfood Live On Air - Ep98 - The Dark Side of LinkedIn: Dealing with Bullies, Stalkers & Trolls
Founders Focus - Ep1 - Steve Lucas, CEO, iCIMS
Brainfood Live On Air - Ep97 - How to get DE&I out of HR, and into the business
Brainfood Live On Air - Ep96 - People Analytics.....or Bossware?
Brainfood Live On Air - Ep95 - From the Developers POV Part Four - Onboarding
Brainfood Live On Air - Ep93 - Recruitment Forecast Australia and New Zealand 2021
Brainfood Live On Air - Ep94 - LinkedIn Q1 2021; Andy Foote Updates
Brainfood Live On Air - Ep92 - From the Developers POV Part Three - Interviewing
Brainfood Live On Air - Ep91 - Expert Forecast - What is happening in Recruiting for 2021?
Brainfood Live On Air -Ep90 - From the Developers POV Part Two - Technical Assessments
Brainfood Live On Air - Ep89 - From the Developers POV Part One - Recruiter outreach
Brainfood Live On Air - Ep88 - More Robots....Better Experience w/ Sofia Broberger, Patrick Boonstra & Martyn Redstone
Brainfood Live On Air - Ep87 - HR vs TA: How to build a stronger relationship w/ Lisa Scales, Robert Hicks & Julie Griggs
Brainfood Live On Air - Ep86 - Asia-Pac Focus - Recruiting in 2021
Brainfood Live On Air - Ep85 - How has pandemic changed Employer Branding w/ Dave Hazlehurst
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