Our mortgage companies, brokers and managers promise to be the one-stop solution for all our business needs, but when it comes to marketing, they will always fall short, no matter how much they try. What factors make them ill-equipped to help us really win at the marketing game? Should we be trusting them to take care of our databases? What should we do about our marketing instead? On this episode, you’ll learn why your company will never be able to help you get the breakthrough you want in your marketing efforts.
If you do ordinary things and you come from an ordinary premise, you’re going to get ordinary results. -Doren Aldana
Takeaways
At the start of the show, I talked about the delusional optimism many mortgage officers have when it comes to their companies. I shared why they will never get to the root cause of your struggle in marketing, and how compliance and a lack of specialized knowledge contributes to this issue. I also talked about the career suicide decision many LOs make.
We also discussed:
5 Reasons Why Buying Leads is Stupid (And What To Do Instead)
3 Traits of Top Producers (That Separate Them from the Mediocre Majority)
Why LOs Resist Recruiting Realtors (And How to Fix it) w/Peter Fickeisen
How Samuel Borthwick Went From $11k/month To $87k+/month In Just 10 Months- Without Sacrificing His Family Life
Why the “One-Trick Pony” Solutions Keep You Struggling (And How to Become Recession-Proof)
How To Close More Deals With Less Realtors (And Less Drama)
How to Get Out of the ‘GRIND’ and into the Green with More Fun, Freedom and Fulfillment!
Art of Mortgage Marketing - How Robert Spiegel Increased His Production By 76% in Just 3 Months— Without Cold Calling or Chasing Realtors!
How Kira Truett QUINTUPLED Her Income (From $4k/Month to $20k Per Month in Just 4 months)... Without Making a Single Cold Call!
3 Secrets to Success That Separate the Top Dogs From All The Rest
The REAL, Raw Truth Realtors Won't Tell You About Why They're Not Sending You ALL Their Buyers w/Chris Reale
Why Working Harder and Longer Keeps You Stuck in the Struggle (and How to Finally Break Free!)
3 Critical Skills Every Mortgage Pro Needs to Master for Success
How to Stop Chasing Realtors and Get Them to Start Chasing YOU! w/ Chris Reale
How to WOW Top Dog Realtors into Making You Their Exclusive Lender
Why Most Coaching Programs for Mortgage Pros Don't Work
How Devon Peterson Tripled His Loan Production in Just 2 Months!
How Jessica Swystun DOUBLED Her Production in Just 3 Months!
How Jay Rodriguez Went from $1.5M/month to $4.43M/month in Funding Volume in Just 4 Months, Without Cold Calling!
How to Stop Worrying and Start Winning
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
The Marketing Secrets Show
Right About Now with Ryan Alford
The Agile Brand™ with Greg Kihlstrom
B2B Agility™ with Greg Kihlström
eCommerce Fastlane: Shopify Experts Share Strategies for Acquisition, Conversion, Retention | Grow Your Shopify Store with DTC Marketing Tips