Fake news is all around us.
Turn on the TV. Listen to the radio. Read the newspaper.
Liars, cheaters and stealers abound.
Who knows who and what to believe anymore?
That’s why it’s more important than ever for businesses and brands to have candid conversations with their connections and constituents.
Honesty has always been the best policy, but today the truth will set you far apart from the competition and the clutter.
Today, the more transparent, authentic and immediate you are, the more successful you will be in business.
Use social media to engage with your audience as human beings, not logos and corporate colors.
Use Twitter, Facebook, Instagram, LinkedIn and the like to establish long-lasting, mutually-beneficial relationships with your customers and prospects.
Keeping it real as never been more important if you want to succeed as a marketing, advertising or PR professional.
Embrace Technology Now
Episode 164 - My Marketing Monologue
Carhartt: A Great Brand in More Ways Than One
The Dairy Queen Brand Extension
Attracting the Attention of your Audience
What’s Your Current Situation?
Be Like Kevin
Making My Book with Maria Antonia Silva and Morgan Hume
Using Twitter Spaces in a College Classroom
Marketing, Networking, Empathy, Authenticity and More with Melissa Merrifield
The Six Ps of Retail Marketing
The Importance of Engaging Your Audience
Don’t Be Stuck for Content
Marketing, Personal Branding, Leadership and More with Richard Conner
The Growing Need for Content
The Personal Brand
Empathy in Marketing with Pat Timmons
Entrepreneurship, Technology, Marketing and Social Media with Morissa Schwartz
Reading, Writing, Arithmetic and Social Media
Putting Yourself Out There on Social Media
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