On today's episode of InSights:
Does your staffing firm need a Game of Thrones strategy? (1:16) Is your social media messaging balanced for human readers and algorithms? (7:34) The case study success that resulted in 1 staffing firm increasing applications by 8% WITHOUT increasing their cost per application (17:04)
During segment 2, Social Reach, they’re joined by Michelle McCormick, Social Media Marekting Advisor.
Have a question on the InSights shared during this episode? Follow Brad (@BradBialy) and Matt (@Matt_Lozar) on Twitter and let them know what you’re thinking.
Referenced in this Episode:
[Report] The New Language of Staffing
[Webinar] Staffing Messaging: Striking a Balance Between Human Readers and Algorithms
[Case Study] Programmatic Increases Qualified Applications and Eliminates Wasted Job Board Spend
[Article] Job A Has 0 Applications. Job B Has 100 Applications. How Can Programmatic Advertising Fix That?
[Article] This Will Make You Successful at Programmatic Job Advertising
[Article] Scared of Programmatic Advertising? This Will Calm Your Four Biggest Fears
Episode Presented by Haley Marketing:
Want to stand out. Stay top of mind. And sell more? Haley Marketing’s philosophy is simple – to make great marketing more affordable. Whether you’re looking to drive sales leads or attract more qualified candidates, we make it easy for you to stand out in a saturated market.
To learn more visit: haleymarketing.com
[Interview] Leslie McIntyre Tavella, Founder of Culpeo HR
[InSights] InMail and Email are Wasting Your Candidates‘ Time
[Interview] John-Reed McDonald & Amy Linn, PrideStaff
[Interview] Amy Giessinger & Scott Morefield
[InSights] Get More ROI from Your Recruitment Budget
[Interview] Brad Block, Chief Operations Officer of Staffing the Universe
[InSights] I have $1,000,000 in open job orders...HELP!
[InSights] Recapping Staffing World 2021
[Interview] Aaron Grossman, CEO of Talent Launch
[InSights] Your Employer Brand is Impacting Your Applications
[Interview] David Searns and Victoria Kenward, Co-CEOs of Haley Marketing
[InSights] Are SEO and PPC the Corona and Lime of Digital Marketing?
[Interview] Rob Huffmaster, Vice President of Huffmaster
[InSights] 5 Lessons from the Colorado Staffing Association‘s Annual Conference
[Interview] Jan Jedlinski, Founder and CEO at Candidately.
[InSights] Start Treating Your Content Like The Beatles
[Interview] Amy Bingham, President & Founder, Bingham Consulting
[InSights] Announcing the Smart Ideas Summit
[Interview] Jen and Greg Lambert from TERRA Staffing Group
[InSights] Lessons from the 2021 OSSA Annual Conference
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