On today's episode of InSights:
Does your staffing firm need a Game of Thrones strategy? (1:16) Is your social media messaging balanced for human readers and algorithms? (7:34) The case study success that resulted in 1 staffing firm increasing applications by 8% WITHOUT increasing their cost per application (17:04)
During segment 2, Social Reach, they’re joined by Michelle McCormick, Social Media Marekting Advisor.
Have a question on the InSights shared during this episode? Follow Brad (@BradBialy) and Matt (@Matt_Lozar) on Twitter and let them know what you’re thinking.
Referenced in this Episode:
[Report] The New Language of Staffing
[Webinar] Staffing Messaging: Striking a Balance Between Human Readers and Algorithms
[Case Study] Programmatic Increases Qualified Applications and Eliminates Wasted Job Board Spend
[Article] Job A Has 0 Applications. Job B Has 100 Applications. How Can Programmatic Advertising Fix That?
[Article] This Will Make You Successful at Programmatic Job Advertising
[Article] Scared of Programmatic Advertising? This Will Calm Your Four Biggest Fears
Episode Presented by Haley Marketing:
Want to stand out. Stay top of mind. And sell more? Haley Marketing’s philosophy is simple – to make great marketing more affordable. Whether you’re looking to drive sales leads or attract more qualified candidates, we make it easy for you to stand out in a saturated market.
To learn more visit: haleymarketing.com
[Interview] Maurice Fuller, founder of StaffingTec and StackVantage
[InSights] Creating Urgency for Your Job Listings
[InSights] A social media lesson from...8th-grade graduation?
[Interview] Susan Wurst, Director of Account Management & Jeff Staats, CMO of Haley Marketing
[InSights] What You Need to Know About Staffing SEO
[Interview] John Thomas, Professional Developer at Specialized Recruiting Group of Express Professionals.
[InSights] Email Marketing - What Works in Candidate Recruitment?
[Interview] Richard Rosner, CEO at HireMe Staffing and founder of Staffing Shark Media
[InSights] Everything You Need to Know to Attract Passive Candidates
[Interview] Mike Brannock, CEO Arevo Group, Arevo Professionals, Workforce Unlimited
[InSights] What can you do in May to drive more applications?
[Interview] Tom and Catherine Kosnik, Founders, Visus Group
[InSights] 9 Ways to Drive Candidate Reengagement and Redeployment
[InSights] Why is it so hard to find good candidates?
[InSights] Are your phone systems killing your marketing and candidate experience?
[Interview] Derek Pittak, Founder, Blue Vision Group
[InSights] 3 Ways to Re-engage Your Client Database
[InSights] Decrease Your Cost Per Application by 60%
[Interview] Katty Douraghy, President, Artisan Creative
[InSights] Cold Outreach on LinkedIn Has to Stop
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