#100 The Current State of Marketing Automation
In this 100th episode of DemandGen Radio, I’m joined by Joe Payne, CEO of Code42 and former CEO of Eloqua. Listen as we talk about the early years of Eloqua and how Joe helped pave the way for a new era of marketing powered by the advent of marketing automation. Joe and I share how CMOs can be more efficient in the boardroom, why customer experience is so important, and dive into the current state of the marketing automation ecosystem.
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