S1E2: Part 1 - The Evolving Buyer Journey and its Impact on Media Buying
Our host, Kelly Mancuso, welcomes Nebo co-founder Brian Easter, Director of Strategy & Insights Marisa Remmers, and Paid Media Manager Haley Stauffer to examine the evolution of the buyer journey. In part one of this riveting two-part series, learn how advertising has made the traditional buyer journey obsolete and shares the features of your very own Choose Your Own Adventure book.
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