Video marketing is usually associated with getting someone’s attention. But what if it’s in the wrong way? What if you took the lens of marketing and focused on prospects in their cultural context during their customer journey?
The next Asher Sales Sense Podcast—“ Grow Your Profits with Powerful and Engaging Video Content” features host Kyla O’Connell with guest Leo Napper, CEO and Producer at Vicar Studios, creating entertaining and informative media that turning viewers into customers. Vicar Studios, headquartered in the Washington DC Metro area, plans and oversees TV and film projects, advertising campaigns, and design marketing and brand identities. Leo and his colleagues add the power of anthropological research to gain complete insight into marketing audiences.
----more----
On this podcast, Kyla and Leo discuss…
Listen in to discover how cultural approaches can improve your marketing and grow your profits.
Asher Sales Sense is hosted by John Asher and Kyla O’Connell of ASHER Strategies which is a program on the Funnel Radio Channel. ASHER Strategies is the sponsor of ASHER Sales Sense.
How Brand Messaging Can Smooth the Path to Revenue Growth
Lessons for Marketers: Adapting to the Changing Landscape of ChatGPT
Accelerate Sales Growth through Empathy, Emotional Intelligence and Research
ChatGPT: The Future of B2B Sales
Aligning Sales and Marketing Strategy and Execution to Optimize Growth
Top Cognitive Biases for Salespeople to Master: Seven Through Twelve
Six Most Important Cognitive Biases for Salespeople to Master
Being Honest Isn’t the Same as Being Mean or Brutal, But It’s Necessary
How do you hook prospects to stay, listen, then tell their story?
What Buyers are Telling Us About Digital Transformation
5 Ways the Buyer’s Behavior has Permanently Changed
The Five New Skills Sales Professionals Need
Building Sales Pipeline with Cold Calling, Podcasts, and Video
Managing Burnout and Stress - To Help Your Team Perform at Their Best
Selling with Authentic Persuasion
Sales Acceleration through Connecting Technical and Business Value
The Continuing Lack of Women in Corporate and Sales Leadership Positions
Bringing Your Sales Team Back to the Office
The Power of Sleep for Business and Sales Leaders
Top Sales Strategies for Realtors and Contractors
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
Aligned Money Show
Gorse Culture PODcast : The H.R. Detective Agency!
HCI Leadership Revolution
The Ramsey Show
Planet Money