My guest this week is Dr. Britt Andreatta, who has been a guest of this podcast before (check out ep. 163). Dr. Andreatta is a internationally-recognized thought leader and author who creates brain science-based solutions for today's challenges. Her most recent book is called, "Wired to Become: The Brain Science of Finding Your Purpose, Creating Meaningful Work, and Achieving Your Potential".
Her work relates directly to the "why" behind accounting - our purpose as CPAs. When it comes to the talent shortage, we believe connecting students and young professionals to that purpose will help grow our profession and secure our future. By re-centering on our core values and making our work engaging and meaningful, we can attract individuals who are eager to make a real difference.
Join me in a conversation with Dr. Andreatta, an expert in the research on the significance of discovering one's purpose. We'll explore how our profession stands to gain from a renewed emphasis on the purpose behind our work.
Resources
53. Are Accounting & Finance Regulators Future-Ready? | with Terri Polley
52. A Report from the 2019 Maryland General Assembly | with Tom Hood
51. Building Tomorrow's Leaders Today | with Emmanuel Gobillot & Katherine Thomas
50. Diving Deep into Management Accounting | with Jeff Thomson
49. Anticipation as a skill: What does it look like? | with Tom Hood
48. The Entrepreneurial Mindset | with David Mammano
47. Creating Future-Ready Education | with Kelly Richmond Pope
46. Stop, Collaborate, & Listen | with Rebekah Brown
45. The Outsourced Accountant | with Nick Sinclair
44. Critical Thinking & Strategic Planning: Paths to Future-Readiness | with Jennifer Elder
43. Evolving with Client Expectations & The Growth of Client Accounting Services | with Hitendra Patil
42. Get Involved: Legislative Advocacy at the Local Level | with State Senator Brian Feldman
41. Prioritizing People | with Karl Ahlrichs
40. MindBridge: A.I. for Small Firms | with Samantha Bowling
39. Culture Management | with Jamie Notter
38. Advocacy: How YOU Can Help the Accounting & Finance Profession | with Tom Hood
37. Disruption is Opportunity | with Mark Koziel
36. The Times They Are a-Changin’ | with Alec Ross
35. The Fascination Advantage: Different is Better than Better | with Sally Hogshead
34. The Essence of Future Readiness: Financial Planning | with Lyle Benson
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