Recruiting Future with Matt Alder
Business:Careers
Over the last few years, TikTok has driven a revolution in short-form video content, racking up billions of views and forcing its competitors to adopt similar formats. Recent data, ironically released by Google, has also highlighted that a significant percentage of young people prefer to do their research on TikTok and Instagram instead of using Google.
However, while a few employers are doing a great job in this area, overall, there is still very little recruitment marketing or employer branding content on these platforms.
So what do employers need to do to connect with the millions of people consuming short-form views effectively, and what part should this type of content play in recruitment marketing and employer branding strategies?
My guest this week is Omar Khateeb, Founder and CEO at JobPixel. JobPixel is helping many employers to embrace short-form video content, and Omar has expert insights to share on what works and how to build effective workflows for this type of content.
In the interview, we discuss:
Listen to this podcast on Apple Podcasts.
Ep 549: Rethinking Work, Jobs and Recruiting
Ep 548: Rethinking Background Checks
Ep 547: Generative AI - A Deep Dive
Round Up August 2023
Ep 546: Transforming Frontline Hiring
Ep 545: Using AI Strategically
Ep 544: Transforming TA Teams
Ep 543: Hiring At Speed And Scale
Ep 542: Building A Global TA Strategy
Ep 541: The Skills-Based Revolution
Ep 540: AI & Recruitment Marketing
Ep 539: Building TA Technology Strategies
Ep 537: Strategic Workforce Planning
Round Up July 2023
REPLAY: Open Hiring
REPLAY: Performance, Potential & Culture
Ep 536: AI -Benefits, Risks and Potential
REPLAY: The Nowhere Office
REPLAY: Confidence and Resilience
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